Category Archives: Zeb Welborn on Success

DSP Chosen by Inc. as a Podcast That Will Make You Smarter, Better, and Wiser

Several very cool things have happened to me recently:

  • Held a successful golf tournament, the Southern California Charity Golf Classic where we raised $7,591.81 for charity.
  • Named Chairman of the Board for the Chino Valley Chamber of Commerce.
  • And became a dad to my amazing son, Sebastian.

I’m a lucky guy.

Southern California Charity Golf ClassicChairman of the Board CVCCMy Son, Sebastian


In addition, Lolly Daska from Inc. Magazine included The Defining Success Podcast as the #9 podcast in her list: 100 Podcasts That Will Make You Smarter, Better, and Wiser.  Lolly says, “Listen to these 100 podcasts and you will become wiser, smarter, and better at business and life.”

In the number 9 spot is The Defining Success Podcast:

9. Defining Success
Zeb Welborn talks with successful people about what makes them successful and why some succeed when others fail.

We’re honored to be included in an article with some people whom I appreciate, admire and respect greatly, podcasters like:  John Lee Dumas, John Corcoran, Seth Godin, Michael Hyatt, John Jantsch, Derek Halpern, Amy Porterfield, Lewis Howes, Pat Flynn, Erik Fisher, Tim Ferriss, Michael Stelzner, Chris Ducker, Jaime Masters, Michael O’Neal and Gary Vaynerchuk were all included on the list.

So many podcasts on this list inspired me to start the Defining Success Podcast. And the people leading these podcasts inspire me to work hard helping others, to do what I love and to find success while doing it each and every day.

Defining Success Podcast featured in INC MagazineCheck out the entire post: 100 Podcasts That Will Make You Smarter, Better, and Wiser

Recommended Episodes for New Listeners

If you’ve been drawn to our website from Inc. Magazine we recommend listening to these episodes to get a good sense of what The Defining Success Podcast is about.

Our Top Ten Episodes are:

Episode 115: Hit the Ball as Hard as You Can | Larry Welborn

Larry Welborn had a 43-year career as the legal affairs reporter for the Orange County Register, in which he covered many high-profile cases and showed a high level of enthusiasm and dedication in every story he covered. Since 1981, he has also been the chairman and president of CSPA, which is preparing for its 64th-annual high school journalism workshop on the campus of Cal Poly, San Luis Obispo.

Episode 33: Be of Service to Others | Chris Brogan from Human Business Works

Chris Brogan has been in the online world for sometime now and he’s learned that in order to be successful online you must be of service to others. If you’re willing to go the extra miles to help others, you will be successful in the online world. Chris Brogan is CEO and President of Human Business Works, an education publishing and media company dedicated to helping professionals work better, do the work they want and to be brave. He is the NY Times best-selling co-author of the Impact Equation.

Episode 54: The Little Voice Within | Shelly Ehler from ShowNo

Shelly Ehler is the passionate and inspiring owner of the ShowNo Towel. In her interview Shelly shares the lessons she has learned through her journey as an entrepreneur and how they have impacted her and continue to foster success in other professional and personal aspects of her life. Shelly’s product the ShowNo Towel has been featured on the Today show and on the hit T.V. show Shark Tank.

Episode 46: Real-Time Marketing | Author David Meerman Scott

David Meerman Scott is a marketing strategist, advisor to emerging companies, best-selling author of eight books including three national best-sellers, and a professional speaker on topics including marketing, leadership, and social media. In Episode 46 of the Defining Success Podcast, David shares his ideas on real-time marketing and how you can use it to help your business grow.

Episode 87: The Importance of Body Language | Dr. Nick Morgan, Owner of Public Words

Dr. Nick Morgan is one of the top experts on body language and how to make sure it conveys the message you are trying to convey. Dr. Nick Morgan owns Public Words, a company that is helping to create strategies for people who want to become professional speakers.

Episode 117: How to Use Help a Reporter Out (HARO) | Michael Kawula

Michael Kawula talks about Help a Reporter Out, also known as HARO. He has bought and sold several different businesses. The last two companies Michael has started have both grown to Million Dollar plus businesses in under three years.

Episode 110: Feed a Starving Crowd | Author Robert Coorey, MBA

Robert Coorey is the author of Feed a Starving Crowd, More than 200 Hot and Fresh Marketing Strategies to Help you Find Hungry Customers.  The book covers more than 200 ways businesses have become successful marketing their products or services in today’s economy.  Learn how to feed a starving crowd in Episode 110 of the Defining Success Podcast.

Episode 99: Going After Your Goals | Jake Bramante from and National Park Guide Creator

In this interview Jake and I talk about going after your goals. Jake Bramante traveled all 734 miles of hiking trails at Glacier National Park in one year, 2011. He shared the experience of going after his goals on his blog Hike734. We discuss what it means when you cross the finish line. When you set out on a goal and you do something, what that means for you as a person and what happens when you don’t.

Episode 73: Connect with Influential People | John Corcoran, Host of the Smart Business Revolution Podcast

John Corcoran knows how to connect with influential people.  He has worked in the White House, has met presidents, has his own law firm, there are so many different things this guy has done. He’s great at networking with very important people. He has lots of tips and information on how we can network better.

Episode 62: Don’t Get Attached to Outcomes | Creativity Coach & Author Dr. Eric Maisel

Dr. Maisel shares his thoughts on creativity and how developing a process and sticking to it regardless of outcomes can help you become creative. The struggle with many creative people is they expect something to happen when they create and when the outcome doesn’t match their expectation they get discouraged. Don’t get attached to outcomes. Learn how to explore your creativity in Episode 62 of the Defining Success Podcast.

Upcoming Episodes

We have several interesting guests coming up on the Defining Success Podcast including:

Dr. Rob & Janelle Alex
Ryan Levesque
Dorie Clark
Rory Vaden
David Frood
Thai Nguyen
Jon Lee
Beau Hodson

If you use iTunes, subscribe to the podcast: The Defining Success Podcast on iTunes
Listen on Stitcher: The Defining Success Podcast on Stitcher


To The Listeners of The Defining Success Podcast

listenThank you for listening to the Defining Success Podcast. Today I want to interview you! That’s right you, the listener of the Defining Success Podcast.

This week on The Defining Success Podcast Facebook page I’m going to ask all of you, the listeners, questions that I often ask guests on the show. Take advantage of it this week! It would mean a lot to me. I think it would mean a lot to others, you’d be helping people and exposing them to your thoughts on success, passion, commitment and taking action.

Go to our Facebook page and join in!

More from this Episode of the Defining Success Podcast

When I started this podcast over a year ago I had no idea what to expect. I just sort of jumped right in. One of the questions I wanted to ask people was to define success; ask what does success mean. The very first person I interviewed, although it’s not the first episode (I think it’s episode 7), was Vic Braden. I actually didn’t even know I was going to be doing a podcast. I interviewed him. I recorded it with my cell phone, so if you’ve heard that episode of the Defining Success Podcast it’s pretty poor sound quality. I wasn’t trying to be conversational at all. I was planning on writing it up for a blog, but he told some pretty remarkable stories.

He led an amazing life. He was a tennis coach, world-famous. One of the first people to travel to China after China opened their doors to the western world. He says, ping pong led the way to China and then it was Vic Braden. I wanted to see what he defined as success. Someone that I found to be so successful, you know, what did he think success was. That is why I started the Defining Success Podcast. That is why I ask the last question and always make it the same. Define Success, what is success for you?

Now that I’ve been able to interview so many different people. I feel so blessed and grateful for the fact that, through this process, I’ve been able to meet so many amazing people that I would have never encountered otherwise. I also wanted to make sure it was valuable for the people out there listening. People like you!

Defining Success Podcast with Zeb Welborn

In today’s episode I really want to address you and address what it is you would like to get out of the Defining Success Podcast. I think success is defined by people. People that make decisions and take action. I really want to highlight those people, and I want to highlight people in completely different fields. That was the original intention. I could get people that have careers, jobs that they love. Like my dad, he was a journalist for the Orange County Register (He recently retired.) He absolutely loved what he did as a reporter and going to work everyday. He loved talking to people. He just found the career that he loved and knew that he was meant to be in. He did an excellent job as a reporter. I admire him greatly for that.

Then there are other people that I’ve met. Business owners that are going out there and making their own business happen. They’re doing some really amazing remarkable things. By showing business owners, people in careers that they love, by showing this wide array of people– I think there is something there that everyone can latch on to. Each of these individual stories could probably connect with someone out there listening and maybe influence them in a way that is promoting them, making them feel better about themselves, that is making them want to take action on the things being said in these interviews.

When I first started listening to podcasts it kind of felt like my head was exploding… I just had all these different ideas running through my head. I was getting so excited and amped up about the possibilities. From that point, taking action to do things was so much easier. Just because I was so excited about these new ideas and opportunities that I could experiment with and that I could try.

The people that I’m interviewing, I’m trying to bring them in. So they can share their wisdom on things that get them excited and pumped up because that is something that would connect with any one listening to this podcast. Trying to find those tidbits, those little nuggets of information, that make your head explode with all these different ideas. I want to make sure that we’re achieving the mission and the purpose of this podcast.

If you are listening to this podcast today, I want you to pretend that I’m interviewing you. I want you to reach out to me on our Facebook page. The Defining Success Podcast on Facebook. If you’ve been listening regularly, you know that I try to keep the interview light-hearted with a conversational tone. I ask questions in each episode of The Defining Success Podcast. Often the questions are fairly similar, and there are recurring questions that come up in many interviews.

I’d like to give each of you an opportunity to define your success. This week I’m going to post questions that I would normally ask guest on the show, but this time I’m going to be asking you. I’d like for you to go to our Facebook page and answer those questions so that we can generate a discussion about what success means, how we define it, how do we get it, and also to learn a little bit more about you and what you do.

I want the people that listen to this podcast — I want them to be able to connect with each other and share their thoughts.

Here are some of the questions that we might be asking:

What was your life like before you started on the current career path that you’re in?
Get a little background information. Tell us about yourself and what you were doing before you started your current career.

What is one of the biggest mistakes you’ve made and what did you learn from it?
This question gives a great opportunity for you to share a mistake you’ve made, something you’ve learned, and provide value for other people that are checking out that post on the Facebook page.

What is the biggest success you’ve had?
Maybe something that you’ve done that you’d like to share.

What are some personal examples or stories of something that occurred in your business that altered the shape or path of your business?

There are many other questions.

Obviously the last question is to define success. What makes someone successful? Do you consider yourself to be successful.

This week: Monday, Tuesday, Wednesday, Thursday Friday. I’m going to be posting those questions as if I’m interviewing you for the Defining Success Podcast. Then everyone who is listening, let’s share our thoughts and ideas on what it is that defines our success and we can get a chance to get to know each other. It’s a really great opportunity.

Take advantage of it this week. It would mean a lot to me. I think it would mean a lot to helping other people, exposing other people to your thoughts on success, passion, commitment and taking action.

Click here Defining Success Podcast on Facebook

Thanks for listening! Now go out there and find your success.


Episode 51: Explore Your Options by Zeb Welborn

Explore your options! Business decisions can be the difference between failure and success.  It is critical to the success of any business to make informed decisions.  Taking action as an entrepreneur is great, but making informed decisions is even greater.

Many people have hired us for web design, because they did not know anyone else who did it.  However, in some of those cases we were not the best option for them, because we were either too expensive for what they wanted, or we did not cater to the type of website design they were looking for.

Small businesses do not have time or funds to hire people.  They do not spend the time interviewing multiple people; they will often hire the first person that comes through their door.  But it is vital to have options and to make informed decisions.

At the beginning phases of my business I did not make many informed decisions.  I chose the first option that came to me.  However, I was lucky with the first person I hired because he worked out great.  Nonetheless, I wasn’t able to pay him very well, so he did not stick around.  I continued following that same hiring process, but I ended up with a bunch of losers, which cost valuable time, energy, and effort.  Had I taken the time to do the interview process fully and completely, I would have saved myself a lot of time in the long run and I would have been much happier.

White Chocolate Mint Cake by Daisy Cakes.

White Chocolate Mint Cake by Daisy Cakes.

In Episode 2 of the Defining Success Podcast, I spoke with Kim Nelson of Daisy Cakes.  When Kim began her Daisy Cakes business, she was shipping her cakes across the country for more than double what she currently pays.  Because she decided to explore her options, Kim went from paying $45 per shipment to $20 per shipment just by switching shipping companies.

That one business decision allowed her to lower her price point so she could reach more customers and increased her profit margin so she could make more money on the cakes she was selling.

An added bonus of exploring your options and talking to other people is that you become a more informed decision maker, you get a better understanding of what you are looking for, what you are not looking for, what fits best for your business, you get ideas on ways to improve and enhance your business, and you get to see what your competition is doing.

Another added bonus are negotiating points, not only will it help you a better understanding but it will also give you very valuable negotiating techniques with the companies you are doing business with, because you will understand what it costs, what it takes, so it will help your bottom line as a business.

It is important to explore your options.  With major business decisions it is always important to give yourself an opportunity to analyze the effectiveness each option will bring you.  In the long run, making effective business decisions from the options available to you could save you thousands of dollars and even save your business.  Never overlook the importance of making informed business decisions.

If you explore your options when making important business decisions you can have your cake . . . and eat it too!

Zeb Welborn eating a Daisy Cake from Kim Nelson Explore Your Options

Zeb Welborn Eating a Daisy Cake