Tag Archives: Gary Vaynerchuk

Episode 42: Engagement vs. Automation | Rick Mulready from the Inside Social Media Podcast

In Episode 42 of the Defining Success Podcast, Rick Mulready shares his thoughts and ideas on social media for small and medium-sized businesses.  During our conversation we discuss the pros and cons of engagement and automation.  We also discuss the power of social media and how building genuine, authentic relationships can help grow any business.

Rick Mulready from the Inside Social Media Podcast discussing Engagement vs. Social Media

Rick Mulready

Rick Mulready is the host of the Inside Social Media Podcast.  His podcast is a place to learn secrets, insights and strategies from heads of social media for some of the most powerful brands in the world.

Rick has been in the Internet marketing world for 12 years.  He spent 5 years at AOL in Virginia.  He moved to the West Coast after that and spent 2 years at Yahoo as an advertiser.  After Yahoo, he went to Vibrant Media and then he went to Funny or Die and went back to Vibrant.  While Rick was at Funny or Die, he saw that there was a minimum spend that people had to invest in order to advertise, but it left a lot of small businesses out.  At that time Rick saw Facebook starting to grow and he began to see the opportunities that small business could have in Facebook.  He jumped into Facebook advertising and taught himself everything he could about it.

During a flight, Rick was listening to a podcast with Gary Vaynerchuk who recommended two publications, Advertising Age, so you can get the big brand perspective and TechMe.com so you can get the perspective of what’s going on in the tech world.  Rick then saw that there was an opportunity to reach out to big brand companies and help share what big brands were doing in social media with small businesses.

Rick Mulready Automation vs. Engagement

Rick Mulready

The whole purpose of Rick’s podcast comes from a Tony Robbins quote where he finds someone who’s doing something successful and then copy what they’re doing.  Rick has been able to show his listeners what big brands are doing and how they can apply that to their small business.

Rick built up a large safety net, and had a lot of planning.  The job that Rick was doing paid really well, but he wasn’t happy, so he saved up a lot of money and made the jump to running the podcast.  He is working with clients showing them how they can achieve their business goals through social media.

As an advertiser, Rick didn’t like the way the advertising industry was set up because no matter how hard you worked you always were striving to meet new goals which Rick found very taxing.

Rick loves Twitter because it allows Rick to have quick conversations with people he wants to have conversations with.  It also allows Rick to listen to conversations that are going on in the social media world where he can jump in, engage and add value wherever he can.  Rick does enjoy Facebook advertising more than he loves Facebook itself.

Too many people don’t understand Facebook advertising and there is a great opportunity to reach out to highly targeted customers if you can understand and grasp how Facebook advertising works.

A common mistake many people make in social media is that they go out there and they start yelling.  Another common mistake is that people spread themselves too thin, get overwhelmed and then say social media doesn’t work.

Rick recommends finding one or two platforms that you love using and then stick with those and really dive in and engage deeply.  If you can do that you’ll soon see immense benefits in your business.

Rick says that some businesses may not even need social media and it may not be the best platform for them to get their business goals.  He recommends that businesses first establish goals and then determining the best course of action to reach their goals.  The explanation starts with what is your goal and then work backwards.

There are two trends that are really important.  Listening and engaging with you customers and using social media as an opportunity to serve your customers.  A lot of brands get it really well and many do not.  Rick says that in the future, location based social media marketing will take place, meaning that when you arrive at a destination, deals and discounts will be sent to people’s smart phones in an attempt to drive business.  Another trends that Rick sees is these short videos which can be used to tell a story for a business.

Rick says that the people who are automating their message are missing the point of social media.  One of the big problems people who jump onto social media face is dealing with automation vs. engagement.  The point of social media is to develop genuine relationships designed to lead to sales, and not to continually blast your sales message.  People do business with people they know, like and trust.  Show them they can know, like and trust you by authentically engaging with them.

When working with a business, Rick starts to figure out their goals and if social media can help them achieve their goals, you have to know what social media platform would be the best for them.  Learn your target market, figure out their goal and then learn how to be there.

The podcast has been working very well for Rick Mulready and the podcast was something he never thought he would be doing.  He’s always loved interviewing people and he still doesn’t know much about it, but a lot of people pushed him to start it.  And Rick understands that the podcast is a great way to connect with people.

The first episodes Rick launched were with the social media managers of Ford, McDonald’s and City.  He loves doing interviews and gets pumped up after he has an interview with people.

Rick Mulready Inside Social Media Podcast Zeb Welborn Defining Success Podcast Engagement vs. Automation

Rick Mulready

Engaging Discussion Questions:

  • What is your favorite social media platform?
  • What do you think of Vine and Instagram videos?
  • What is the best way to connect with potential customers on social media?

Links to Great Stuff:

  • Inside Social Media Podcast – “Through this blog and my podcast Inside Social Media, I give you inside access to heads of social media from the most successful brands in the world, as well as the smartest social media influencers around.”

Success Quotes:

  • “Success is having control of your time and being able to set how you spend that time.”
  • “If you’re automating your message and not really having that personalized conversation with people, they pick up on that very quickly.”
  • “Remember that it’s just as easy to unfollow someone in social media as it is to follow them and to remember that.”
  • “I like Twitter because it allows me to engage with my target audience and my customers the best.”
  • “Too many people get on social media and just start shouting.”
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Episode 35: Making Your Customers A Part of Your Business | Johnny Hakim from Greenskeeper.org

Johnny Hakim from Greenskeeper.org shares his insights on how to make a customer feel like they are a part of your business and how he uses that to keep customers for longer and become active promoters of his business.  Learn how to create raving fans by making your customers become a part of your business and learn how to manage your online reputation in Episode 35 of the Defining Success Podcast.

Johnny Hakim | How to Make Your Customers Become a Part of Your Business | Greenskeeper.org

Johnny Hakim

Johnny Hakim (JohnnyGK) is the owner of Greenskeeper.org.  Greenskeeper.org is a free online community and golf social network providing golf course review, aeration alerts, overseeding schedules, photos, specials, tee times, score tracking, outings, product reviews and more.

Greenskeeper.org started back in 2000 and Johnny was doing record promotion and he was always golfing on Wednesdays.  There was too many times where he encountered golf courses that were doing aeration that he decided to see if there was any place online that was giving golfers aeration alerts.  He couldn’t find anything.  While he was doing this record production he decided to make his own website and wanted to do more with it.  He interviewed some programmers and found what he was looking for.  He’s been inspired ever since.

His website started working in Ventura County, Los Angeles County, Orange County, and once he put those up other places were asking for it including San Diego County, Riverside County and San Bernardino County.  A lot of people highlighted their appreciation of the program and loved what Johnny has been able to do at Greenskeeper.org.

Johnny has set up his website and it has pretty much spread organically since its inception.  People come up to him all the time and tell him how wonderful the site is and how much they love what he is doing with Greenskeeper.org.

When Johnny started his website, he just wanted to let people know about the aeration schedules at golf courses.  But, he knew that the website was a work in progress.  The users have helped determine the direction of the website and all the things you see on the Greenskeeper.org website comes from the users themselves and suggestions from golf course owners.

Right now, the website revolves around the “GKer” the people who are giving back and helping others understand the condition of local golf courses.  Johnny’s website gives people an opportunity to share their experiences at golf courses, for the benefit of those who are involved in the game.  Most people come to Greenskeeper.org to read the golf reviews.  People use Greenskeeper.org for aeration alerts, they use a score tracker, they are now using the community forums where people can discuss and share their thoughts about golf and local golf courses.

One of the biggest challenges Johnny had faced in building his business was actually making money. When he started the site, he was hoping that golf courses would be eager to advertise on his platform where he was reaching enormous amounts of golfers.  The problem was that the golfing industry was way behind the times when it came to their online presence.

The biggest problem Johnny sees in the golf industry is that they are not adapting to the changing world.  They are still marketing traditionally and are not investing in the online world and are losing to competitors who are taking advantage of the opportunities available online.  In order to succeed golf courses need to control their online presence and promote themselves online.

The people who are going to succeed are the ones who are looking into the future and not the ones who are holding on to the past.  This is probably the biggest reason why golf courses are failing today.

On the Greenskeeper.org website golfers can leave reviews on golf courses all over the United States and one of the things Johnny has had a hard time doing is convincing golf courses to reach out to the people that are playing their course and say thank you.  By being proactive on the Internet and thanking those people who have played the course, you are creating an opportunity for massive word of mouth promotion.

By responding to criticism or thanking people for using your business.  You are now able to show that you are being authentic and that you genuinely care about your customers.  Before the Internet, each customer was valuable, but now, other customers can see how you treat your customers in a public forum and they can connect with that.

The large majority of people who visit Greenskeeper.org are not the people who are leaving the reviews.  They are what Johnny calls, lurkers.  They visit the site to get information about golf courses and then make decisions about the golf courses they plan on playing from there.  So, even though there are only a few recommendations on the golf course pages themselves, those reviews are being seen by hunderds and, in some cases, thousands of golfers.

Monetizing Greenskeeper.org has been no easy task.  Johnny has spoken with golf course owners and decision makers for years trying to understand their needs and figure out how he can service those needs with his website and it has been a struggle, but he has come up with a solution that works.  Golf courses are now using Greenskeeper.org to highlight their golf courses on the website for a small monthly fee and the golf courses who utilize these features have experienced a lot of success.

One of Johnny’s greatest moments working at Greenskeeper.org was recently when he set up his first golf outing for golfers in Central and Northern California.  Many people in the GK community took part in the tournament.  They came together and had a great time.

John Hakim from Greenskeeper.org on the Defining Success Podcast with Zeb Welborn Know Before You Go

Greenskeeper.org

Engaging Discussion Questions:

  • How do you make your customers feel like they are a part of your business?
  • Do you think the Internet and online marketing can help in word of mouth marketing?
  • How do you handle reviews about your business?

Links to Great Stuff:

  • Greenskeeper.org – “Greenskeeper.org is a free online community, golf social network, providing golf course reviews, aeration alerts, overseeding schedules, photos, specials, tee times, score tracking, outings, product reviews, more.”
  • Gary Vaynerchuk – “I love to hustle!”

Success Quotes:

  • “Success is inspiration.”
  • “When you’re following your heart or passion, you’re successful.”
  • “When you’re inspired, you’re successful.”
  • “To be a GKer is to be someone that appreciates the site in general and is a part of the community concept.”
  • “To be a GKer is to be active in writing reviews and a part of the community.”
  • “Every time we do one of these GK events there is just a good vibe.”
  • “The most active pages on Greenskeeper.org get 1,000’s of views a month.”
  • “When a golf course is being authentic and thankful, golfers will see that as that’s how they treat their customers.”
  • “Just saying thank you can make all the difference in the world for a golf course.”
  • “It boils down to word of mouth.  That’s what drive most business.”
  • “Golf courses need to take their online presence seriously.”
  • “They are getting the pants beat off of them by the wholesalers and they weren’t identifying that there customers were going online.”
  • “The golfing industry is way behind the times when it comes to their online presence.”

Special Requests:

Zeb Welborn Golf, Defining Success Podcast Golf and 19th Hole Media Golf are offering you a free 3-month membership to Golf Card International

Free 3-Month Membership to Golf Card International

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Episode 23: The Impact of One | Alejandro Reyes from the Get Internet Famous Podcast

 

Thank you for visiting the Defining Success Podcast.  Please download, subscribe and rate our podcast on iTunes – https://itunes.apple.com/us/podcast/defining-success-podcast/id619459909 Thanks for listening!

Alejandro Reyes

Alejandro Reyes

Teaser:

Alejandro Reyes grew up on the wrong side of the tracks.  His life was filled with struggle, but he did have one thing going for him . . . a supportive grandmother who would pray for him every day to succeed.  Alejandro is now the host of the Get Internet Famous Podcast, author of the book, Get Internet Famous and has experienced success in a variety of different capacities.  Learn from Alejandro in Episode 23 of the Defining Success Podcast.

Recap:

Alejandro Reyes wants to help you get famous.  Not the TMZ or Kardashian kind of famous, but the kind of famous that will offer you influence and impact to grow your income.  He is also the host of the Get Internet Famous Podcast and author of Get Internet Famous:  The Ultimate Guide to Building Your Platform, Growing Your Influence and Changing the World.

Alejandro got into marketing online in 1999.  The only reason he started his business online was because he didn’t have a car and needed to figure out a way to make money. He heard Bill Gates say that by 2010, half of all sales would occur online and so he sought out to see how he could grow his business online.

In 2003 and 2004 Alejandro learned how to drive traffic to websites using MySpace and in 2006 he built his first six figure business online and he didn’t work very hard to make that happen.  Because of his success he wanted to help people learn how to use the online skills to grow their businesses.  In 2008 he came out with a coaching program and he had a belief that everyone was going to become a social media guru.

He worked offline and started running workshops in Sacramento to help local businesses use social media and the Internet to reach more customers. He was featured on almost every major news outlet in Sacramento and developed quite a following.

Last summer, Alejandro’s wife applied for a nursing school in Seattle, was accepted and within three weeks Alejandro sold his business and took a job in Seattle working for the same school his wife was attending so she could attend school for next to nothing.  But Alejandro wanted to do more so he re-launched his brand online, Get Internet Famous and he’s been able to connect with old friends.

The inspiration for Get Internet Famous came from an article Alejandro read in Wired magazine which basically said that anyone can get Internet famous.  The article helped him understand that there was an opportunity for him to get out of his poor lot in life.  He wanted to inspire people who have buried their passions and wanted to help them get it out.  He thought that if he could help people unleash their passions he could help change the world for the better.

Alejandro attributes his success to the prayers of his grandmother.  Alejandro grew up around drugs and alcohol within his family.  His family was broke and they felt dysfunctional.  His grandma would continually pray for Alejandro and encouraged him to pursue his dreams.  Alejandro says his grandma was the most successful person he knew.  Even though she had no money, she was rich because everyone loved her, she was lively and always happy.

One thing Alejandro mentioned was that sometimes there are people in your life that help you and support you and that sometimes you owe it to those people to go on and do great things, and to not be complacent.

Getting Internet Famous has nothing to do with marketing.  You have to have passion.  If you love what you do you’ll never work a day in your life.  It would be something you would do regardless of whether or not you got paid to do it.  You have to also be good at what you’re passionate about.  You have to be gifted and have some expertise at what you’re passionate about.  In order to become great at what you do, you have to work really, really hard to be good at what you do.  When you’re willing to work really hard you can start to come up with your messaging.

Alejandro suggests asking 5 to 10 friends who have your best interest in mind.  Once you ask 5 to 10 people what you’re passionate about and then find out if you’re good at what your passion might be.

Alejandro Reyes started using Snippet to write Get Internet Famous and then he decided to start his own podcast right at the same time.  He basically re-launched AlejandroReyes.com, but wanted to make it more about the other customers. Alejandro says, your personality gets you to stand out online.

Alejandro Reyes

Alejandro Reyes

Email is the first thing people check in the morning is and almost everyone sees emails more likely than Facebook, Twitter or any other platform.  It takes between six and seven encounters before people make a decision to purchase.

A huge opportunity exists for people to create offline connections with people they meet in the online world.  By connecting with people you meet online you can establish long-lasting fruitful relationships with people online, enhance your credibility and become an expert.

Alejandro thinks he’s made lots of mistakes, but the two biggest that came to mind for him was not generating an email list quickly enough and not spending enough time with his family when he first started his business.

Alejandro thinks he’s helping change the world by helping others make a difference by helping them create a larger audience to have a larger impact.

Engaging Discussion Questions:

  • What would you be doing whether you got paid to do it or not?
  • Do you work hard for yourself or for others?

Links to Great Stuff:

  • Get Internet Famous – Alejandro Reyes has been helping entrepreneurs & companies with online marketing for over 10 years. He plans on sharing guest interviews, insights and inspiration to help you grow your business and change the world.
  • Wired Magazine – “Wired (stylized as WIRED) is a full-color monthly American magazine and online periodical, published since January 1993, that reports on how new and developing technology affects culture, the economy, and politics.”
  • Gary Vaynerchuk – “Meet Gary Vaynerchuk, a 36 year old New York Times and Wall Street Journal Best-Selling author who is also a self-trained wine and social media expert. From a young age, it was clear that Gary was a businessman. At 8-years-old he was operating seven lemonade stands in his neighborhood and by 10 he had moved onto selling baseball cards at local malls. In high school while working at his family owned liquor store, Gary started reading The Wine Spectator and wine books, and realized collecting wine offered an allure similar to his previous hobby of collecting baseball cards. With a wealth of knowledge and an entrepreneurial spirit, Gary spent every weekend of his college years at his parents’ wine store. Recognizing the importance of e-commerce in 1997, Gary launched Winelibrary.com and helped grow his family business significantly from $3 million to $45 million by 2005.”
  • Snippet – Like Twitter for books, we limit the word count to 1,000 words max per chapter (unlimited chapters). So, in essence, we’re between a tweet and an e-book. Now as a writer, you can get new ideas to market faster, share expertise, test new book ideas, create companion pieces, or tell entirely new stories—all in less time.

Success Quotes:

  • John Wooden “Success comes from knowing that you did your best to become the best that you are capable of becoming.”
  • Zig Ziglar “If you help enough people achieve their dreams, along the way you will achieve theirs as well.”
  • “Do what you’re passionate about, love what you do, and serve people with a crazy enthusiasm.”
  • “If your personal life is out of order, your personal brand will suck.”
  • “Email marketing is the biggest opportunity in marketing online right now.”
  • “What would you be doing whether you got paid to do it or not?”
  • “When you marry your passion and your gifts, that’s where the magic happens.”
  • “The soul purpose of getting known online has everything to do with the people that you serve.”
  • “How do you stand out and pierce through all the noise?”
  • “We owe it to people sometimes to be the best version of ourselves.”

Special Requests:

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Episode 10: The Business Breakthrough | Entrepreneur On Fire Host John Lee Dumas

Fire Nation ignites seven days a week in John Lee Dumas’ Entrepreneur on Fire podcast.  He has interviewed some of the most successful entrepreneurs and shares the takeaways from his podcast with us.

If people are telling you something is impossible, or you’ll never be able to do it . . . take that as a sign that that is something you should do.

John Lee Dumas

John Lee Dumas

Recap:

John Lee Dumas is the founder and host of Entrepreneur on Fire, a business podcast that interviews today’s most inspiring and successful entrepreneurs 7 days a week. Entrepreneur on Fire is a top ranked business podcast generating over 150,000 unique downloads a month in over 140 countries. His lineup includes Barbara Corcoran, Seth Godin, Tim Ferriss, Gary Vaynerchuk, Guy Kawasaki and hundreds more. All the magic happens at EOFire.com so be sure to check them out.

John went to college in Providence, RI on a ROTC scholarship.  He spent 8 years in the U.S. Army as an officer with a 13 month tour of duty in Iraq.  He tried corporate finance, residential real estate, commercial real estate, tech start ups.  In June 2012 he started his passion of sharing the journey of other entrepreneur’s with the world where he interviews some of the most successful and inspiring entrepreneurs.

John Lee Dumas

John Lee Dumas

American spend so much time commuting to and from work which is where John Lee Dumas had his AHA Moment for Entrepreneur on Fire.  In 2009, he discovered podcasts and became hooked because he could find the content he was looking for and the content had zero commercials.  He started listening to Wall Street Journal and found another unique podcasts to listen to.  At some point, he ran out of content and realized that there wasn’t a podcaster who was posting a show once every day and he’s been posting it every single day since September 20, 2012.

Entrepreneur on Fire follows a format for his podcasts and John wanted to hear about the journey of successful entrepreneurs.  Every episode starts with a success quote and how they apply that quote to their life.  Then he discusses obstacles and failures they’ve had in the past and how they’ve overcome those obstacles.  Then covering the AHA moment that turned them into successful entrepreneurs.  Then they talk about their current business and what’s exciting them now and their plans for the future and then they have a lightning round which usually consists of five questions that pull out great information and resources for the listeners.  The podcasts typically last 25 to 35 minutes.

John Lee Dumas has interviewed over 200 entrepreneurs and one of John Lee Dumas’s favorite interviews was with Barbara Corcoran who is on ABC’s Shark Tank.  Hearing her story about how she was living in New York as a waitress and never thinking she was going to be more than that and how she had her AHA moment which led her to becoming one of the most successful entrepreneur’s in America.

The process began for Entrepreneur on Fire in June 2012.  He quit his job and went all in deciding to start his podcast.  He went down to a conference called BlogWorld in New York City where he met Pat Flynn, Derek Halpern, and Adam Baker who were willing to be some of the first guests for his show.  He planned appropriately and had 40 guests lined up and ready to go by the time he launched his podcast in September, 2012.

Consistency has been one of John’s greatest attributes which have helped him build his following.  “Fire Nation” has been a group of loyal listeners who have come to expect and appreciate the daily posting of podcasts by John Lee Dumas.  As a result of his planning and consistency, he’s getting 175,000 downloads in over 140 countries every single month.  Just six months after the idea of Entrepreneur on Fire John was asked to speak at BlogWorld as an expert in podcasting.

John says the most important thing you can do is to have a high level of quality.  John has always tried to produce the highest quality of show that he can possibly do.  And every episode he creates he produces higher and higher levels of podcasts.  So when people come across his podcast they know that the podcast is high quality and that he is someone who is working hard to bring an exceptional experience to them.

When he’s talking about podcasting one example of how he strives to be the best is having high quality audio and the actual content has to be high quality.  The guests and the topics have to be valuable to the people who will be listening to the podcasts.

One thing John points out in his interview is the existence of his “Avatar” or the target market for his podcast for John, his “Avatar” is 25 to 45 year old “Wannabepreneur” and they haven’t done it yet, or maybe they just started it.  His goal is to help entrepreneurs by motivating them and giving them motivational boosts along the way.  If you have a clearly identifiable target market it’s much easier to reach them.  Asking for feedback from that group is also a great way to enhance your podcast to make it better.

Entrepreneur’s are very transparent and love sharing their stories about how they’ve overcome mistakes.  At the beginning John was very nervous to reach out to entrepreneurs and he learned that it was okay to reach out to people.  His big takeaway was that people in the online world are very friendly, welcoming and willing to help.

If you’re interested in podcasting, John Lee Dumas highly recommends buying Podcast Launch by John Lee Dumas.  It goes through every step of the procees, it comes with 15 video tutorials, it’s $5 and it’s something John wish he had when he started podcasting.  He wanted to come out with a book that was completely transparent about his process and he wants to further the brand of Entrepreneur on Fire by giving away great content and helping others.  Right now, it’s the #1 podcast book on Amazon.

One of John’s greatest success stories came from a captain in the Marines who didn’t know he had a story to tell, but because of the podcast he had his own AHA moment who came out with his own podcast called A Dose of Leadership where he interviewed some incredible leaders all over the world.  His name is Richard Rierson and he’s interviewed some successful leaders and is having his own impact and he started all because of Entrepreneur on Fire.

From Day 1, John always wanted to turn Entrepreneur on Fire into a business.  And set out to become just a podcaster and now that he’s getting close to 175,000 downloads a month he’s getting sponsors who are providing a significant revenue for Entrepreneur on Fire. Once you have a big enough audience people start to take notice.  Audible.com, Legal Zoom and SquareSpace.com are currently sponsoring Entrepreneur on Fire.  But, John is also able to add books, products and services which have helped create a great income stream.

John’s determination has been his greatest asset.  Many people told John that doing one podcast a day was not doable and he had tons of people who were telling him that he couldn’t and shouldn’t do it.   John was determined, passionate and was able to take over his niche of providing daily content for “Fire Nation.”

Entrepreneur on Fire

Entrepreneur on Fire

Engaging Discussion Questions:

  • Have you had an AHA moment?  What was it?
  • Has anyone told you something you wanted to do was impossible?  How did you respond?

Links to Great Stuff:

  • Entrepreneur on Fire – “John Lee Dumas is the Founder and Host of EntrepreneurOnFire, a daily podcast that interviews todays most inspiring and successful Entrepreneurs.  EntrepreneurOnFire tells the journey of the spotlighted guest, sharing their early failures, AHA moments, and insight into what is working for them now and why.  Every show ends with a 5-question “Lightning Round” that pulls priceless nuggets of information from these incredibly successful Entrepreneurs.  Subscribe to iTunes via http://bit.ly/RX3yMa and Prepare to Ignite!”
  • Podcast Launch – “Have you ever considered creating your very own podcast? Podcast Launch will take you through the entire process, from step one to step done. This book comes with 15 video tutorials where the author, John Lee Dumas, will walk you through the more technical aspects of podcasting. These tutorials will make your podcast experience enjoyable and stress free.”
  • Barbara Corcoran – “Barbara Corcoran’s credentials include straight D’s in high school and college and twenty jobs by the time she turned twenty-three.  It was her next job that would make her one of the most successful entrepreneurs in the country when she took a $1000 loan to start The Corcoran Group.  She parlayed that loan into a five-billion-dollar real estate business which she sold in 2001 for $66 million.”
  • Seth Godin – “Seth Godin has written fourteen books that have been translated into more than thirty languages. Every one has been a bestseller. He writes about the post-industrial revolution, the way ideas spread, marketing, quitting, leadership and most of all, changing everything.”
  • Tim Ferriss – “Tim has been featured by more than 100 media outlets–including The New York Times, The Economist, TIME, Forbes, Fortune, CNN, and CBS–and has been a popular guest lecturer at Princeton University since 2003, where he presents entrepreneurship as a tool for world change and ideal lifestyle design.”
  • Gary Vaynerchuk – “Meet Gary Vaynerchuk, a 36 year old New York Times and Wall Street Journal Best-Selling author who is also a self-trained wine and social media expert. From a young age, it was clear that Gary was a businessman. At 8-years-old he was operating seven lemonade stands in his neighborhood and by 10 he had moved onto selling baseball cards at local malls. In high school while working at his family owned liquor store, Gary started reading The Wine Spectator and wine books, and realized collecting wine offered an allure similar to his previous hobby of collecting baseball cards. With a wealth of knowledge and an entrepreneurial spirit, Gary spent every weekend of his college years at his parents’ wine store. Recognizing the importance of e-commerce in 1997, Gary launched Winelibrary.com and helped grow his family business significantly from $3 million to $45 million by 2005.”
  • Guy Kawasaki – “Guy Kawasaki is the co-founder of Alltop.com, an “online magazine rack” of popular topics on the web, and a founding partner at Garage Technology Ventures. Previously, he was the chief evangelist of Apple. Kawasaki is the author of ten books including Enchantment, Reality Check, The Art of the Start, Rules for Revolutionaries, How to Drive Your Competition Crazy, Selling the Dream, and The Macintosh Way. Kawasaki has a BA from Stanford University and an MBA from UCLA as well as an honorary doctorate from Babson College.”
  • Audible.com – “We’re here to establish literate listening as a core tool for anyone seeking to be more productive, better informed, or more thoughtfully entertained.”
  • Legal Zoom – “Every year, Americans spend millions of dollars on routine legal needs, from incorporations and trademarks to last wills. Others put off creating essential legal documents because of the inconvenience and high fees. As attorneys, we knew there had to be an easier, more affordable way to take care of common legal matters.”
  • SquareSpace.com – “Whether you need simple pages, sophisticated galleries, a professional blog, or want to sell online, it all comes standard with your Squarespace website.”
  • A Dose of Leadership – “Hosted by Richard Rierson, the Dose of Leadership Podcast is the ultimate resource of inspiring & educational interviews with relevant and motivating leaders; real-life leadership & influence experts who dedicate their lives to the pursuit of the truth,  common sense, & courageous leadership.”
  • BlogWorld – “The BlogWorld/New Media Expo Blog is a prolific new media industry news and information site that offers a diverse array of content – covering social media for business, blog, podcast and video content creation, distribution, and monetization, the latest social networking tool, tech and trends –– and also covering topics in all vertical niche areas of blogging (tech, business, parenting, sports, real estate, military, politics, etc).”
  • Pat Flynn – “I’m Pat. I’m a 30 year old dude from Southern California who makes a living on the internet. I consider myself the luckiest person on Earth.”
  • Derek Halpern – “I show people how to turn web traffic into leads and sales. And if they’re not getting any traffic, I show them how to get that, too.”
  • Adam Baker – “At Man Vs. Debt, we hope that by sharing a transparent and honest account of our own journeys to remove barriers – primarily our debt and excess clutter – we can empower and inspire others who find themselves on similar paths.”

Success Quotes:

  • “Success is the gradual realization of a worthy goal.”
  • “When you hear people talking strongly against an idea, that means it’s a great idea.”
  • “Once you have an audience in place, the sky is truly the limit.”
  • “The mission of Entrepreneur on Fire is to inspire millions.”
  • “If you want to make millions, you need to inspire millions.”
  • “The online world is a very friendly place.  We are in this huge marketplace where helping people is only going to help ourselves.”
  • “Help spread the word and get more people motivated and passionate about following their dreams.”
  • “She definitely flirted with me quite a bit throughout the interview so I definitely enjoyed that.”
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