Two Eggs Any Style

What is Two Eggs Any Style?

To those of you that are regular listeners of the Defining Success Podcast you may know that we have a very talented man who is working behind the scenes to help make the Defining Success Podcast so successful.

Mike Jimenez is the engineer/editor of The Defining Success Podcast.

Mike works tirelessly behind the scenes to edit the podcasts and make sure the sound quality is the best it possibly can be. While he’s not working for us he’s working on a variety of other projects.

One of his biggest projects is an upcoming independent film titled, Two Eggs Any Style. Mike worked on the script for the film which takes place in an American desert diner. The movie tells overlapping stories of comedy, drama, and death in the lives of the patrons and one waitress.

Two Eggs Any Style

The director and producers are crowdsourcing in order to fund the film which they plan on shooting in November. With your help we can make a great film and get it out for the world to see. More details and a list of donation incentives can be found on the fundraising page: www.indiegogo.com/projects/two-eggs-any-style/

You can also check out Mike in another film he was able to act in called Taaape – He’s the one who really enjoys tape – http://www.youtube.com/watch?v=yoAP7HzH9tM

If you love the Defining Success Podcast, please do whatever you can to help Mike Jimenez and his crowdsourcing project to help him and his friends in their goal to make the full-length feature film, Two Eggs Any Style. Mike is a great guy and does so much to make the Defining Success Podcast possible. Any help would be greatly appreciated . . . If you donate enough you can even be in the movie!

Episode 36: Help Young Adults Build a Financial Foundation | Larry M. Jacobson Author of Growing Success

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Larry M. Jacobson, author of Growing Success, helps young adults build a financial foundation. He is an author, educator, motivator and public speaker. He’s helping young adults figure out life and establish a financial future for themselves. Developing financial awareness is a critical skill in today’s society, and is a subject that is rarely discussed in school. Larry and I both feel that we need to educate young people on how to manage their money and how to do it effectively to help young people prepare for their futures.

Larry M. Jacobson

Larry M. Jacobson helps young and emerging adults follow their goals to make decisions that positively impact their overall financial and personal success. He’s a professional speaker, a contributing author for the international best-selling Ready, Aim, Captivate and recently wrote his first book, Growing Success: A Young Adult’s Guide to Achieving Personal and Financial Success.

For 22 years Larry M. Jacobson was a music executive for one of the largest record companies since he graduated from Indiana University with a Masters in music. A year ago Larry left the music industry and is now devoting his life to educating young people and helping young adults build a financial foundation.

In 1993, Larry was in his apartment and decided to write an email to the then president Bill Clinton with the four things he wished he was taught during his time in school that he thought should be a part of everyone’s education. These four items were sex education, personal finance, personal development and time management.

With all of these ideas, Larry began writing a book in order to help young adults make better decisions because they will have the tools and resources to do so.

Larry is very passionate about personal finance. Experts say there are societal problems with finances, but not many are doing anything about it. Larry is trying to get students to understand their relationship with money. Money is like a gas pedal where you want to stay within your speed limit.

Larry M. Jacobson

He is teaching young adults that money should not be used to show off, but it should be used to get the things you really want.

Schools should be teaching skills that students will be using in their real lives. Critical life skills like how to balance a checkbook, typing and entrepreneurship are not being taught in today’s schools and our students are left unprepared when they get into the real world.

You could sit one hundred people down in a room to define what success is and you will get one hundred different answers. It could be making a lot of money, having a great job, being in a relationship, or being the president of the United States.

The one common denominator that will not let people become successful is fear. Most people don’t reach their goals because they don’t possess the tools and resources from an early age or they can’t get out of their own comfort zone. They are afraid to be honest with themselves that they have a problem.

When kids are young, they always ask the same question over and over again . . . Why? When kids get older, they end up asking how. How can they get that job, how can they get those skills.

The biggest mistake young people go through is denying their strengths. Most people go to their negatives. To be successful people think you have to be the next Meryl Streep or Brad Pitt, because they envision that as successful. But if you love acting then you don’t have to be the most famous actor or actress. If you love what you do an you’re able to do it, you’re a success.

When Larry was younger, he told his friends, “I want to be a millionaire by the time I’m 30.” As he approached 30 years old he wasn’t on his way to becoming a millionaire and what he realized was that he needed to have a goal or a plan to achieve his goals. He needed action steps.

When Larry left his job a year ago he wanted to see if he could change his life 180 degrees in 365 days, which he called Operation 365. The main question that he asked of himself was, “How is that life working for you?” It was the moment where he realized what was working and what wasn’t. He wasn’t very happy and he decided he was going to move to Bloomington, Indiana and he started reaching out to people. You need to do things by reaching out and asking for help. Larry started reaching out to a lot of people who could get him where he wanted and where he wanted to go.

Larry was able to go back and do some of the things he loved doing the most. He married the love of his life in May. He would create action steps, and then would measure his goals to see if he was being successful. Most people would stay in their comfort zone than do something scary and change. It’s important to reach out to people you know and trust.

Nobody initially loves going to the gym and once you see the results it becomes easier to do it.

About his book, Larry wanted to figure out how he could become more successful at his job in the music industry. He knew he needed to get in better shape, he needed to develop stronger relationships and he needed to learn more about how to manage his finances and in 2010, he attended an online training academy. For the last 10 years, Larry’s been doing a lot of reading and got his PHD in organizational leadership. He wanted a book that he could write that people wanted at his age. At the end of each chapter, there are assignments that will help students manage their lives.

A lot of people do things that are not in line with their goals. He wants to get kids to start thinking about their finances and he knows many young people are not prepared.

Writing a book forced Larry to look at himself and realize that there were decisions to make in his own life and he realized that there were many things that he was doing wrong.

Larry M. Jacobson

Engaging Discussion Questions:

Why are so many people in economic and financial turmoil?
How is that life working out for you?
What do you think is important for young people to know about money?

Links to Great Stuff:

Larry M. Jacobson – “As a dynamic speaker who understands what it takes to reach this particular audience, Larry generously shares several of his personal life lessons and principles that he has painstakingly learned through his own personal successes and failures in his career, relationships and in business to inspire today’s young adults to achieve the success they desire and enable them to pursue all of their life goals and dreams from an early age and beyond.”
Build a Great Financial Foundation for Your Child – One of the first blog articles I ever wrote for The Tutoring Solution.
Educate Your Children About Money – One of the first blog articles I ever wrote.

Success Quotes:

“Success is getting to do what you love every single day, being supported by friends and people who love you.”
“I wish I had had the ability and maturity enough to start planning.”
“The reason why people don’t succeed is because they try to take short cuts.”
“Do something every day that will get you closer to your goal.”
“The people that are successful are not smarter than most, they have taken the initiative to do what they love.”
“The people that tend to be successful have a plan and then implement action steps immediately.”
“Education appreciates and things depreciate.”
“Every time you open up a newspaper, they are always slamming these young people.”
“Money is like a gas pedal . . . where you want to stay within the speed limit and live within your means.”
“By having more money and saving, it has an opportunity to get them where they want faster.”

Special Requests:

Follow us on Facebook – https://www.facebook.com/WelbornSocialMedia and follow us on Twitter – https://twitter.com/dsuccesspodcast.

Former Guests David Kramer and Jay Miller at Los Serranos Country Club

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It’s rare that two guests from the Defining Success Podcast and I are able to get together, but last week, David Kramer and Jay Miller met me at Los Serranos Country Club in Chino Hills, CA.

David Kramer, Zeb Welborn and Jay Miller

Jay Miller is the Director of Business Development at Golf Card International and he met me early in the morning at Los Serranos Country Club so we could get in a round of golf.

Jay and I were the first ones out in the morning and sped around the golf course playing a round of 18 holes in a little over three hours. The round seemed to fly be even quicker as I got to hear some amazing golf stories from Jay about his experience working and playing with some of the top golfers in the world. Jay is absolutely one of the most interesting people I’ve ever had the opportunity to play a round of golf with.

Jay bogeyed the last hole to shoot a one over par and I played one of the best rounds I’ve played in a long time, shooting a three over par 75, at least that’s what Jay told me. I was so invested in hearing Jay’s stories that I really had no idea what I shot. But, I knew I was playing well.

David Kramer and Jay Miller met me after our round for lunch. David Kramer is the Senior Vice President at Los Serranos Country Club and was one of our very first guests on the Defining Success Podcast. He’s very passionate about golf and helping others and when he and Jay got together, it was great to see them share such memorable stories about golf and life.

David Kramer and Jay Miller have known each other for a long time as lovers of golf and have worked with each other on numerous golf-related activities in the California Golf Course Owners Association, of which, Los Serranos Country Club was named the 2012 Golf Course of the Year.

Because he enjoyed being on the podcast so much, Jay Miller recently gave me free golf cards from Golf Card International to give out to listeners of the Defining Success Podcast. If you would like a free 3-Month Membership to Golf Card International, please visit the 19th Hole Media Website found here – http://19thholemedia.com/special-offer-free-membership-to-golf-card-international-sign-up-for-the-19th-hole/

These are definitely two of my favorite people and it was a blast getting together with both of them. I hope we can all get together a bit more often. Thanks David and Jay for taking me under your wing and helping me navigate the world. I owe you both so much already. Thanks for everything!

Episode 35: Making Your Customers A Part of Your Business | Johnny Hakim from Greenskeeper.org

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Johnny Hakim from Greenskeeper.org shares his insights on how to make a customer feel like they are a part of your business and how he uses that to keep customers for longer and become active promoters of his business. Learn how to create raving fans by making your customers become a part of your business and learn how to manage your online reputation in Episode 35 of the Defining Success Podcast.

Johnny Hakim

Johnny Hakim (JohnnyGK) is the owner of Greenskeeper.org. Greenskeeper.org is a free online community and golf social network providing golf course review, aeration alerts, overseeding schedules, photos, specials, tee times, score tracking, outings, product reviews and more.

Greenskeeper.org started back in 2000 and Johnny was doing record promotion and he was always golfing on Wednesdays. There was too many times where he encountered golf courses that were doing aeration that he decided to see if there was any place online that was giving golfers aeration alerts. He couldn’t find anything. While he was doing this record production he decided to make his own website and wanted to do more with it. He interviewed some programmers and found what he was looking for. He’s been inspired ever since.

His website started working in Ventura County, Los Angeles County, Orange County, and once he put those up other places were asking for it including San Diego County, Riverside County and San Bernardino County. A lot of people highlighted their appreciation of the program and loved what Johnny has been able to do at Greenskeeper.org.

Johnny has set up his website and it has pretty much spread organically since its inception. People come up to him all the time and tell him how wonderful the site is and how much they love what he is doing with Greenskeeper.org.

When Johnny started his website, he just wanted to let people know about the aeration schedules at golf courses. But, he knew that the website was a work in progress. The users have helped determine the direction of the website and all the things you see on the Greenskeeper.org website comes from the users themselves and suggestions from golf course owners.

Right now, the website revolves around the “GKer” the people who are giving back and helping others understand the condition of local golf courses. Johnny’s website gives people an opportunity to share their experiences at golf courses, for the benefit of those who are involved in the game. Most people come to Greenskeeper.org to read the golf reviews. People use Greenskeeper.org for aeration alerts, they use a score tracker, they are now using the community forums where people can discuss and share their thoughts about golf and local golf courses.

One of the biggest challenges Johnny had faced in building his business was actually making money. When he started the site, he was hoping that golf courses would be eager to advertise on his platform where he was reaching enormous amounts of golfers. The problem was that the golfing industry was way behind the times when it came to their online presence.

The biggest problem Johnny sees in the golf industry is that they are not adapting to the changing world. They are still marketing traditionally and are not investing in the online world and are losing to competitors who are taking advantage of the opportunities available online. In order to succeed golf courses need to control their online presence and promote themselves online.

The people who are going to succeed are the ones who are looking into the future and not the ones who are holding on to the past. This is probably the biggest reason why golf courses are failing today.

On the Greenskeeper.org website golfers can leave reviews on golf courses all over the United States and one of the things Johnny has had a hard time doing is convincing golf courses to reach out to the people that are playing their course and say thank you. By being proactive on the Internet and thanking those people who have played the course, you are creating an opportunity for massive word of mouth promotion.

By responding to criticism or thanking people for using your business. You are now able to show that you are being authentic and that you genuinely care about your customers. Before the Internet, each customer was valuable, but now, other customers can see how you treat your customers in a public forum and they can connect with that.

The large majority of people who visit Greenskeeper.org are not the people who are leaving the reviews. They are what Johnny calls, lurkers. They visit the site to get information about golf courses and then make decisions about the golf courses they plan on playing from there. So, even though there are only a few recommendations on the golf course pages themselves, those reviews are being seen by hunderds and, in some cases, thousands of golfers.

Monetizing Greenskeeper.org has been no easy task. Johnny has spoken with golf course owners and decision makers for years trying to understand their needs and figure out how he can service those needs with his website and it has been a struggle, but he has come up with a solution that works. Golf courses are now using Greenskeeper.org to highlight their golf courses on the website for a small monthly fee and the golf courses who utilize these features have experienced a lot of success.

One of Johnny’s greatest moments working at Greenskeeper.org was recently when he set up his first golf outing for golfers in Central and Northern California. Many people in the GK community took part in the tournament. They came together and had a great time.

Greenskeeper.org

Engaging Discussion Questions:

How do you make your customers feel like they are a part of your business?
Do you think the Internet and online marketing can help in word of mouth marketing?
How do you handle reviews about your business?

Links to Great Stuff:

Greenskeeper.org – “Greenskeeper.org is a free online community, golf social network, providing golf course reviews, aeration alerts, overseeding schedules, photos, specials, tee times, score tracking, outings, product reviews, more.”
Gary Vaynerchuk – “I love to hustle!”

Success Quotes:

“Success is inspiration.”
“When you’re following your heart or passion, you’re successful.”
“When you’re inspired, you’re successful.”
“To be a GKer is to be someone that appreciates the site in general and is a part of the community concept.”
“To be a GKer is to be active in writing reviews and a part of the community.”
“Every time we do one of these GK events there is just a good vibe.”
“The most active pages on Greenskeeper.org get 1,000’s of views a month.”
“When a golf course is being authentic and thankful, golfers will see that as that’s how they treat their customers.”
“Just saying thank you can make all the difference in the world for a golf course.”
“It boils down to word of mouth. That’s what drive most business.”
“Golf courses need to take their online presence seriously.”
“They are getting the pants beat off of them by the wholesalers and they weren’t identifying that there customers were going online.”
“The golfing industry is way behind the times when it comes to their online presence.”

Special Requests:

Visit 19th Hole Media to sign up and get access to free golf cards from Golf Card International . . . normally $60.

Free 3-Month Membership to Golf Card International

FREE 3-Month Membership to Golf Card International

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Earlier this year we had Jay Miller from Golf Card International on the Defining Success Podcast. Jay had such a great experience on the podcast and has had such success with his discount golf cards that he and Golf Card International have decided to offer listeners of the Defining Success Podcast a FREE 3-Month Membership to Golf Card International.

With Golf Card International you will receive discounted tee times at nearly 3,000 golf courses in the United States and Canada, including free green fees at over 600 courses and 2 for 1 at many courses.

You can also receive car rental discounts from Alamo and National Car Rental, 10-20% discounts on golf equipment at apparel at participating proshops, access to the members only area of golfcard.com including Handicap Tracking, Tee Time Reservation history, and Trip Routing, Hole-in-One recognition, the opportunity to meet fellow golfers, toll-free access to the member service team, admission to their eNewsletter, special savings on golf packages, and a personalized membership card.

For an additional fee, you can receive a year subscription to Golf Digest and a USGA approved handicap index card.

To receive your FREE 3-Month Membership to Golf Card International visit www.golfcard.com, select the join option and enter the Promo Code: ZEBGOLF or click on the banner ad below.

If you are interested in taking advantage of this offer, I strongly encourage you to sign up for the 19th Hole Media newsletter to receive monthly, golf-related updates from 19th Hole Media and Golf Card International – http://eepurl.com/CugiD

Free 3-Month Membership to Golf Card International

Episode 34: The Stages of Acceptance for a New Technology | Warren Whitlock from Social Media Radio

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Warren Whitlock discusses the stages of acceptance of a new technology. Most people when they get their hands on new technology experience three different stages in adopting the new technology. The first stage is labeling the new technology as useless. The second stage is using the new technology as just a sales tool. And the third stage is wondering how you ever lived without this new technology. Learn more about social media, Warren Whitlock and how adopting new technologies can help your business grow.

Warren Whitlock

Warren Whitlock is a digital business development strategist. He wrote the first book on Twitter and mobile marketing and the best-selling “Profitable Social Media: Business Results Without Playing Games.” He’s the host of Social Media Radio, a speaker on social media and was named one of Forbes’ Top 10 Social Media Power Influencer’s of 2013. And he is the Producer of Billions Rising.

When Warren was learning how to sell, he learned that business was different that what he was taught. Warren learned what he learned about business from Zig Ziglar, who taught others to get what they wanted by helping others get what they wanted.

Warren got started in the online world since 1981 and has been working on the Internet ever since. Warren got started with social media writing blogs which is a two-way conversation. Mass media is on the decline because people don’t want messages pushed on them. They want to interact and connect with the businesses or subjects that interests them and social media allows them the opportunity to do that.

When I’ve started to say I don’t have time to keep up with this stuff, but when he’s incorporated new strategies to his business he’s found that his business has run better.

Email is Warren’s favorite tool of communication. He uses all sorts of tools to reach out to each other and it doesn’t matter what tool he uses to connect with others, but the important thing is establishing genuine connections with each other.

Warren Whitlock wrote the book Twitter Revolution because in early 2008 he saw Twitter as a standout because there weren’t any books on Twitter and so he decided to create the book to discuss the coming Twitter Revolution.

Warren Whitlock

The guys that invented blogging and sold it to Google were ready to go do something else and they started talking about texts that people could all get at the same time. Most businesses want their discussions to be public because they can demonstrate that they care about the best interests of their customers.

The three stages of Twitter acceptance: the first stage is what do I care what somebody else had for breakfast, the second stage is how am I going to monetize this and how am I going to blast this out, and the third stage is how did I get along without it. When you think about phones, computers or any other technology the acceptance of these new technologies have pretty much been the same.

The biggest secret to social media is understanding that it’s a two-way conversation. People want to do business with people they know, like and trust.

A popular trend right now is to talk about the visual web. No one would ever ask to put your logo or your face on a business listing. But business has become a lot more social. Personal branding is extremely important and putting your picture out to give people an opportunity has really shifted as more and more business owners are realizing its importance.

Somebody said we’ve reached a saturation point with mobile phones and it’s going to continue to change. And technology will keep changing extremely fast. Database marketing is also going to be critical as most businesses work on developing relationships with their customers.

The Billions Rising Project is about self-reliance. Being able to take care of yourself and take responsibility for your own self is not a selfish thing. If you want to be able to help someone you have to be standing on higher ground.

Warren Whitlock

Engaging Discussion Questions:

Where do you think the future of technology is going?
What inventions or changes in the way we live are going to impact us the most in the next 5 years.
What social media tool do you like to use the most?

Links to Great Stuff:

Warren Whitlock – “Warren helps businesses transform to a new way of doing business using social media and online marketing and promotion to attract the right audience from the 2 billion people using the Internet. His breakthrough strategies to integrate mobile marketing, public relations and and lead generation with conversions to return on investment for lifetime value has helped hundreds businesses achieve rapid and continuing results from their marketing process.”

Twitter Revolution – “Warren is the author of the first book ever written about the social media platform, Twitter Revolution: How Social Media and Mobile Marketing is Changing the Way We Do Business & Market Online. The revolution is underway. The power of social media lies with the people who use tools like Twitter.com. You decide how to use your power, and Warren’s book helps you make that decision effectively.”

Profitable Social Media – “Warren’s also the author of Profitable Social Media: Business Results Without Playing Games. Social media can be profitable if you go in with an open mind, a plan, and listen to your audience! It’s the old market cliché, many markets are an inch wide, and a mile deep. Without profits, social media and your business are just a hobby.”

Success Quotes:

“Failure and success are just data.”
“We are all people trying to connect with other people and share stories.”
“What can I do to help someone get ahead and treat them as if they are equal.”
“If you’re small, this is your time because in the next 5 or 10 years you can create a billion dollar company because these dinosaurs will be going away.”
“The biggest secret to social media is figuring out this is a two-way conversation and do business with people that they know, like and trust.”
“The idea of two-way conversations is with us.”
“If you’re not going to be dead, you need to learn how to use the computer.”
“More important than the answer to the question is the answering of the question.”
“Marketing of the future is to find the people you resonate with and doing a lot more with that.”
“If you can tell the difference between work and play, you’re not doing it right.”
“All media is becoming social.”

Special Requests:

Sign up for the Defining Success Podcast Newsletter to get updates on upcoming guests and news about the Defining Success Podcast.
Sign up for the Welborn Media Newsletter to learn how you can use the options available over the Internet to help grow your business, reach more customers and encourage your customers to buy more.

Episode 33: Be of Service to Others | Chris Brogan from Human Business Works

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Chris Brogan has been in the online world for sometime now and what he’s learned most is that in order to be successful online that you must be of service to others. If you’re willing to go the extra miles to help others, you will be successful in the online world.

Chris Brogan

Chris Brogan is CEO and President of Human Business Works, an education publishing and media company dedicated to helping professionals work better, do the work they want and to be brave. He is the NY Times best-selling co-author of the Impact Equation and a sought-after professional keynote speaker. He also plays in the band, D3one3 with Jacqueline Carly.

Chris Brogan started his online endeavors before 2005, blogging and using social networks. In 2005, he co-founded Blog Camp, an event to help understand media and help it work for you, with Chris Penn. He then took a job with Jeff Pulver running video on the net and then he went on to work with the Pulse Network and started New Marketing Labs and sold that to them and is now working in Human Business Works. Now, Chris is doing courses for professionals.

Chris started his blog because he wanted to start fiction and it morphed into writing about himself and it was a long time before it became useful for anyone. ChrisBrogan.com is still alive and helping others and it took him 8 years before he got his first 100 readers. Now, Chris has 200,000 unique visitors per month.

The mobile first mind-set is taking over the online world. For example, Instagram is a mobile experience, not a desktop experience. The shift has now moved towards mobile and it looks like it headed that way.

Chris thinks that the future holds that more and more people are going to get there information from smaller and smaller organizations. As experts start to sprout up with different areas of expertise, users will begin looking to those people as the experts and everything will be open to more and more people for the benefit of the individual.

Rob Hatch, does a course called Work Like You’re on Vacation, through Human Business Works. Chris works every day like he’s on vacation and finishes his average work day at noon. Then he’s free to do the things he wants to do, he can write blogs, figure out ways to come up with more money, learns from others or goes to the beach.

Chris Brogan does another podcast called The Human Business Way, which he absolutely loves doing. He’s writing several books, one on Minecraft, one tentatively titled The Freaks Ruled the Earth and he’s also revamping some courses that he’s offering to people who want to learn how to use the Internet for their benefit.

In order to work like you’re on vacation, you have to put in the work to make it happen. So many people think they deserve to live the good life, but people like Chris are able to live that way because they’ve put in the time, effort and energy upfront in order to reap the benefits later.

Chris Brogan

There is a triangle to making money, what do I know how to do really well, who do I know that needs a service and do I have access to those people.

The beauty is that there is always somebody who is into something and you can reach out to those communities and make it happen.

Chris works as hard as he does because he’s trying to show people that they are great just the way they are and he’s trying to figure out as many ways as possible to help those people achieve success in the what they enjoy and are good at.

In 2010, Chris Brogan lost $400,000 of his own money in some poor investments he got involved in. He learned a lot of from that experience and has become stronger for it, but his advice to others would be to stick to something you’re good at and work hard at that and not try to get caught up in too many different things.

Chris always hears from people who share with him that they’ve been able to take some idea he’s had and expand upon it to help themselves achieve success. Chris Lema is one example of a person who showed his blogging success stats since taking a course with Chris Brogan which makes him proud because it’s something you can’t fake and the results speak for themselves.

In Chris Brogan’s blogging master class they talk about writing in a conversational tone, how to get better blog-writing habits, how to build good cornerstone content and ways to make money. All of these things lock together during the experience and people consistently say that they get way more value than what it cost for them to get into the Blogging Master Class.

In another class Chris runs called Brave New Year, he talks about setting better goals to help you change your life to the life you want and away from the life you don’t. He also wrote an ebook called It’s Not About the Tights on Amazon. It helps people do the things they want to do.

Be of service to others and you will be successful.

Chris Brogan

Engaging Discussion Questions:

How successful have you been feeling?

Links to Great Stuff:

Human Business Works – “Human Business Works is a business design company, providing publishing and media products dedicated to helping professionals like you (anyone from a solo business to a very passionate part of a bigger company) understand how to do business your way, provided that way is relationship-minded, interested in delivering great value for your client or customer, and want to do this in a much more interesting way than the status quo.”
Christopher S. Penn – “My name is Christopher S. Penn. I’m a bridge. I stand between different fields, professions, and ideas in order to help people on both sides understand each other. I can speak and sling code, but I’m not an IT professional. I can design campaign strategies and write copy, but I’m not a marketing professional. Where I provide value is in helping IT understand marketing and vice versa. The same is true for the martial arts, for education, for all of the different worlds I work and play in. I play World of Warcraft, but take the lessons from a virtual battlefield and apply them to business. I take solutions from the dojo floor and bring them to marketing.”
Chris Lema – “Chris Lema is the VP of Software Engineering at Emphasys Software, where he manages high performers and oversees product development and innovation. He’s also a blogger, ebook author and runs a WordPress meetup in North County San Diego.”

Success Quotes:

“How old are your kids?” – Zeb Welborn “I have no idea.” – Chris Brogan
“I’m proud that both of my kids are still alive.”
“When I think of ways to make money, I fail. When I think of ways to serve people, I make money.”
“We go through life trying to be something we’re not and I’ve come to believe that you can be as weird as you want to be as long as you understand how that weirdness can serve your community.”
“If you really work on figuring out a community you can serve . . . everything else figures itself out.”
“Success is buying whatever pants you like.”
“I never go out and look for wayward people, I look for people who want to be my friend and learn from me.”
“My definition of success is being able to say yes to things you want to and no to the things you don’t.”
“Every time I’ve ever failed in life is when I’ve had to play the whores game which is begging for the money and saying yes to crap that was horrible.”
“Overhead walks on two feet.”
“Multi-tasking is stupid.”
“Learn to say no.”
“Get one thing done and do it really well.”

2013 Chino Business of the Year! – Welborn Social Media

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On Friday, June 28 the Chino Valley Chamber of Commerce held its annual Installation & Awards Dinner at the Planes of Fame Museum in Chino, CA where they named Welborn Social Media the 2013 Chino Business of the Year.

Debbie Mitsch, the newly sworn in Chairman of the Board began the announcement, “The 2013 Chino Business of the Year was founded in 2011 and is very big in the social media world.” She went on to award Welborn Social Media as the Chino Business of the Year.

Lacey and I were completely surprised at being named the 2013 Chino Business of the Year and feel very fortunate that we were nominated and chosen by people and businesses that we respect and admire.

The Defining Success Podcast has really given us the opportunity to help our community and reach out to individuals and businesses who are doing great things. Although we have won this award we still want to work hard to make a difference and impact the lives of others. We do this by helping business owners share the passion they have for their business with as many people as possible using the tools of the Internet.

Upon receiving such an honor, more than anything, I feel thankful for everyone who has been involved with us along the way. We have worked hard in our business to provide the best service for our customers, but know deep down that it wouldn’t have been possible without the help of so many. Find out all about the experience here.

Don’t hesitate to contact me if you have any questions about the Defining Success Podcast or Welborn Social Media – Share Your Passion. Grow Your Business.

Welborn Social Media Named 2013 Chino Business of the Year

2013 Chino Business of the Year – Welborn Social Media

Episode 32: You Must Believe to Succeed | Justin Desmond from Mayfly Mafia

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Justin Desmond is the owner of Mayfly Mafia, a new clothing company designed for fly-fisherman and outdoorsy characters. Although he hasn’t achieved success just yet, he’s passionate and I know he will become successful. I hope you enjoy the interview of someone who is at the beginning stages of success and will learn what true passion sounds like.

Justin Desmond talks about what it takes to succeed. With Willie from Duck Dynasty on the Defining Success Podcast with Zeb Welborn

Justin Desmond and Willie from Duck Dynasty

Justin Desmond is the owner of an up and coming product line called Mayfly Mafia. Justin is passionate, eager and ready to make an impact on the fly-fishing world.

Justin has worked many jobs as an LAPD officer and he learned that he was not passionate about working in law enforcement. He decided to start a company that made him happy about what he was doing and where he was going.

Justin came up with the idea for Mayfly Mafia when he traveled to Hawaii with his wife for their honeymoon and he came into contact with Willie from Duck Dynasty. Willie told Justin that to be happy in life he needed to find something he was passionate about and then figure out how to make a living off of it. In the following days Justin racked his brain and spoke with his brother who together decided to start Mayfly Mafia.

Mayfly Mafia came up with the name because they wanted a name that would be catchy to the older crowd but also apply to the younger crowd. We also wanted to appeal to someone who had never been involved in fly-fishing. The mafia is essentially a family and Justin is trying to build a family that is connected to the hit . . . The hit meaning the fish biting the hook.

Justin is looking to go into a clothing line and apparel and set up nation-wide fly-fishing tournaments. They want to set up these tournaments and travel the country doing different events.

Justin really wanted to get into this business with his older brother, Harry and they’ve gone back and forth on numerous ideas. Prior to working with his brother, he talked with me and a couple of his other close friends and asked for their advice. He wanted to pick the mind of three people whom he considered successful, myself, Frank Lee and Daphne Stegman, who all gave him basically the same advice. That the only way not to succeed in this company was to give up.

When it comes to the business world, you’ve got to anticipate going in ten different directions because things are constantly changing. When Justin started he thought he figured out exactly what he was going to accomplish, but quickly realized that his rules for success had quickly changed and he adjusted rapidly.

The biggest mistake Justin has made so far was not starting sooner. He’s always had the passion to get going sooner and he’s always put it on the back-burner because he always thought he needed a regular 9 to 5 job. He was afraid of failure and to dive into his business was a scary thing, but now that he’s started it he’s very happy he made the decision.

The biggest success story Justin has so far is his Instagram account who has more than 2,000 followers. He’s received emails from other countries wanting to know when Mayfly Mafia was going to be in there country. To Justin, it’s been extremely gratifying. Another big event was the printing of his stickers . . . and Justin loved seeing those stickers come off the press.

People are now hashtagging our name on Instagram and more and more people are wanting to connect with us and he’s watching people connect with Mayfly Mafia and he loves it.

Justin is working hard to bring in more people into the fly-fishing community and make them aware of opportunities that they can get involved.

Justin believes that with the guidance he has received and his brothers knowledge of fly-fishing and being able to pull those all together, they feel they have a recipe for success. The passion they have for fly-fishing and Mayfly Mafia isn’t to be matched.

Justin Desmond from Mayfly Mafia on the Defining Success Podcast with Zeb Welborn on what it takes to succeed.

Mayfly Mafia Stickers

Engaging Discussion Questions:

What do you think of Mayfly Mafia?
Are you interested in becoming a part of Mayfly Mafia?
What does it take to succeed?

Links to Great Stuff:

Mayfly Mafia – “Mayfly Mafia is a group of dedicated fly-fisherman who are obsessed on the pursuit of the HIT! We are an up and coming fishing apparel company whose loyalty lies on the caddisfaction of its hitmen. Because when you become one of the family there is no hit that is too big or to small for the mayfly mafia. With branches on the east and west coast we will be seeing you soon……”

Success Quotes:

“To be successful isn’t going to be about numbers or money . . . it’s seeing those random shirts with our logo on them and people talking about us.”
“The passion that we have for fly-fishing and Mayfly Mafia isn’t to be matched.”
“When it comes to the business world . . . it’s almost like a puzzle I’m watching fall in place in front of me.”
“Find something that I’m passionate at and I truly enjoy and see if there’s a way I can make a living at that.” – Willie from Duck Dynasty
“The only way not to succeed in this company was to give up.”

Special Requests:

Connect with me on:

Facebook – Defining Success Podcast
Twitter – @DSuccessPodcast
Welborn Media Website – www.welbornmedia.com
Defining Success Newsletter – http://eepurl.com/wgUxn

Episode 31: Everyone Has a Success Story | Rey Ybarra, Author of Conversations with Shark Tank Winners

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In Episode 31 of the Defining Success Podcast Rey Ybarra shares the stories of numerous Shark Tank entrepreneurs and how Shark Tank has impacted their lives and their businesses. Rey has been able to share the stories of these entrepreneurs through all of their failures and successes to show how the entrepreneurs who have appeared on Shark Tank have thrived following their appearance on the show.

Rey Ybarra

Rey Ybarra is the author of Conversations with Shark Tank Winners featuring entrepreneurs from the hit ABC TV reality show Shark Tank. As a multimedia book author he is producing audio and video interviews focusing on helping entrepreneurs, small business owners and for those who have dreams and a sincere desire to work their dreams.

Rey Ybarra has been an entrepreneur, talk-show host and has produced a lot of multi-media programming. He’s been helping small businesses understand social media and use the tools of the Internet to help their businesses.

Rey understands that educating businesses on how social media and the Internet can impact their businesses has been invaluable to those businesses. As the world and the Internet has changed Rey has come to realize that a lot of businesses were in denial about how the Internet was playing a role in their businesses.

A lot of people didn’t know where to go and they needed help to understand how people were using technology and the Internet to interact with businesses.

Rey’s greatest passion is interviewing others to learn what makes them tick and how they’re using their business to help others.

Rey began working on the multi-media book, The Shark Tank Effect, to help share the stories of the entrepreneurs who have appeared on Shark Tank to a larger audience. Through his interviews, Rey has been able to dig deep into the lives and businesses of these entrepreneurs and hopes that his book will inspire others to pursue an entrepreneurial path.

Shark Tank is a show that helps people and those who have dreams. Rey interviewed Barbara Corcoran and Robert Herjavec for an article he was writing and also many of the entrepreneurs and he got an idea for the title of his book, Conversations with Shark Tank Entrepreneurs. He went to work right away contacting enthusiastic entrepreneurs to become a part of the project.

During his interviews he talked with several Shark Tank entrepreneurs about what they did before Shark Tank, how they got on the show, what the process was, and how they were going to give the presentations.

Rey decided to make his book into a multi-media platform because he understands that people learn to process information in a variety of different ways. He knows that some people like to read, others prefer to listen and still others prefer to watch video. The multi-media book gives Rey the opportunity to reach people who learn in a variety of different ways.

Rey has interviewed 14 of the entrepreneurs who have appeared on Shark Tank. He also is working with Steve Kaplan, an entrepreneur extraordinaire and he’s on a CNBC show called Crowd Rules which debuted two weeks ago and he’s one of the judges and he is also on a show called Secret Millionaire where they handpick some successful entrepreneur who want to give back and help their communities. He talked with Steve and they are working together on Rey’s book.

The Shark Tank Effect is something Rey covers in all of his interviews in which he asks the entrepreneurs that he’s interviewed is how the Shark Tank has impacted their business and their lives. Each Shark Tank entrepreneur responds with a different answer about how the Shark Tank has changed their lives.

The best interview Rey conducted was with Billy Banks Jr. and his wife Sharon Catherine Blanks and their program, Dance with Me. Their Dad, Billy Blanks invented Tae Bo and living in the shadow of his father had always been difficult. When the episode aired, they were homeless and living in a motel. Now they are traveling the world introducing their Dance with Me program all over the world.

Carol Foster created Mee-Mas Gumbo, who at the time of her appearance on Shark Tank was homeless. The biggest reason why Rey created this book was to help as many people as he can. You can get all sorts of information from these entrepreneurs and you can learn from each one of them.

Barbara Lampugnale from Nail Pak who was visiting her daughter from Connecticut who struck a deal with Lori Greiner. How do you run a business while raising a family? Listen to the interview with Barbara Lampugnale and you’ll be able to understand that.

Persistence is the key to getting the guests for Rey’s book . . . A big problem Rey had in the beginning was that he had some technical difficulties and lost six of the interviews he had recorded.

The one big trait that all the entrepreneurs on the Shark Tank do whatever they have to do to get the work done. They don’t let anything humanly possible stop them . . . not even natural disasters.

Dan and Liz Holtz, owners of Liz Lovely cookies, did not get a deal from the Sharks and three days before they opened their store Hurricane Irene came in and wiped them out. The building materials, staff, and inventory was all lost. They persevered and overcame those obstacles and even though they didn’t get a deal, the exposure they received from the Shark Tank grew their business exponentially.

Cheryl Rigdon invented the Spatty Daddy and even though she didn’t get a deal from the Sharks, Daymond John has been helping her grow her business and she’s experienced exponential growth as well.

The advice Rey would give to others would be to give aspiring entrepreneurs where the entrepreneur is asking for money, you have to know your numbers. You have to know margins, return on investment, cost per unit. You have to know all of those numbers in your sleep. For aspiring entrepreneurs you better know your numbers, why and how and the nuts and bolts of everything in regards to your business.

Rey asked Mark Lim, creator of Lollacup, what his keys for success were and he asked what do you mean? Rey then followed up with him . . . What did you do to prepare to get on the Shark Tank and Mark then understood. When an opportunity comes and you seize it than that is what determines your success.

Conversations with Shark Tank Winners

Engaging Discussion Questions:

Are you doing what you love?
Are you willing to do whatever it takes to make your business successful?

Links to Great Stuff:

Conversations with Shark Tank Winners – Conversations With Shark Tank Winners is the multimedia book featuring interviews with the entrepreneurs from the ABC TV reality show Shark Tank!
Steve Kaplan – Steve Kaplan Inc. helps you identify the success you really want. Then, through our no-nonsense, roll-up-your-sleeves mentality and products, we help you get it. Steve has turned his experiences into proven tools to help individuals and businesses identify and achieve big goals. Through Steve’s proprietary products and services such as his unique downloadable step-by-step success playbooks, one-on-one sessions, workshops, bestselling books, DVDs, keynote speaking and more, Steve Kaplan Inc. guides you down the path to success.
Crowd Rules – “Crowd Rules” features three small businesses that compete in front of an audience who vote to decide which business wins a much-needed $50,000 prize. Entrepreneur and jewelry designer Kendra Scott, TV newsman Pat Kiernan and a weekly guest who is an industry expert lead the examination of the small businesses. While the business owners make their case to the panel of three, the real power lies in the hands of the audience—97 strong—whose votes ultimately decide which business is most deserving of the investment.
Secret Millionaire – The secret’s out! Some of America’s most successful self-made millionaires are embarking on a truly incredible journey. They will spend a week in the country’s poorest areas and ultimately reward some unsung community heroes with hundreds of thousands of dollars of their own money.
Shark Tank – The critically-acclaimed business-themed show, Shark Tank, has the Sharks continuing the search to invest in the best businesses and products that America has to offer. The show received a nomination for a Producers Guild Award in 2013. In 2012 “Shark Tank” received an Emmy nomination for Outstanding Reality Program and a nomination for a Critics’ Choice Television Award for Best Reality Series. The Sharks — tough, self-made, multi-millionaire and billionaire tycoons — will once again give budding entrepreneurs the chance to make their dreams come true and potentially secure business deals that could make them millionaires. They are: billionaire Mark Cuban, owner and chairman of AXS TV and outspoken owner of the 2011 NBA championship Dallas Mavericks; real estate mogul Barbara Corcoran; “Queen of QVC” Lori Greiner; technology innovator Robert Herjavec; fashion and branding expert Daymond John; and venture capitalist Kevin O’Leary.

Shark Tank Entrepreneurs Interviewed by Rey Ybarra in Conversations with Shark Tank Winners:

Success Quotes:

“Success is finding what you’re great at and pursuing it with everything you have.”
“These stories will definitely help them to have hope.”
“As an entrepreneur we all struggle from time to time.”
“You might not relate to all of them but I can guarantee you that you will relate to 2 or 3 of them.”
“The Shark Tank Effect for us means unlimited opportunity.” via Cousins Maine Lobster
“Once you go on that show (Shark Tank) your life will never be the same.”

Special Requests:

Go to iTunes to rate and review our podcast – https://itunes.apple.com/us/podcast/defining-success-podcast/id619459909

Rey Ybarra

Episode 30: The Language of Success | Greg Clowminzer from GregClowminzer.com

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Greg Clowminzer shares some of the common problems entrepreneurs face and how he’s able to help them overcome those problems. One of the biggest suggestions Greg makes for entrepreneurs is to use the appropriate language for success. Learn the language of success according to Greg in Episode 30 of the Defining Success Podcast.

Learn the Language of Success from Greg Clowminzer

Business Coach – Greg Clowminzer

Recap: Greg Clowminzer is a pioneering business and leadership coach with over 10,000 hours of real time coaching experience. Greg coaches and consults CEO’s, small business owners, and professionals helping them clarify their vision, create unique strategies for success and developing the necessary skills to be a leader and effectively exercise leadership as their natural self-expression.

Prior to coaching Greg was in commercial investment real estate. He helped investors acquire apartment buildings and assisted people who held multi-family investment properties.

At a young age, Greg was making a lot of money in real-estate, but just because he was making a lot of money it didn’t necessarily mean he was happy. Greg felt unfulfilled and not very happy with what he was doing. He began to look at what made him happy and was fortunate to meet several teachers, mentors and coaches who helped him discover what success and happiness was for him. He then decided he wanted to become a business coach.

People come to Greg in a variety of different ways. Some people will reach out to Greg through the Internet or they listen to Greg at a speaking engagement. Most people reach out to Greg because they want more or less of something. In the initial consultation, Greg helps them get clear on what’s possible and it also gives Greg a chance to see if the individual would be a good fit for him. Greg offers a complimentary consultation to explore their lives or their businesses and see how Greg could help them get better.

Greg starts painting a picture for what you want and then helps you generate ideas to help you get to that point. Greg listens to what you really want and helps you understand what it is you want and without worrying about the way it is. People come out of the consultation being very energized and excited.

A common problem a lot of entrepreneurs have is focusing on what’s important. A week, month, or several months can go by without taking the time for what’s important to the success of their business. Another problem he sees is that so many entrepreneurs are focusing on work that they don’t take the time to focus on themselves. One of the quickest ways an entrepreneur can grow a business is to focus on themselves. Another big problem Greg encounters are business owners who have problems with leadership or management because they never think about going into business to become a leader. Most people get into business because they are passionate about something, but the last thing on their mind is thinking about people skills. Other problems include marketing and sales issues. And lastly, many people he knows are under-networked and that puts their business at a risk.

Greg has a lot of clients that have hit rough spots where they are down, fearful, taken a major hit or the market affects their business and Greg has been able to get in their and get them back in the game to where they are growing and expanding their business.

In people who speak the language of success, there is a tremendous amount of responsibility in their language. When they promise something you know they are going to come through. Unsuccessful people commonly use words like try, where successful people say they will do and make sure they get those done.

The perfect trait for Greg are people who a smart and have a high-IQ and people who have embraced the idea of life-long learning. If they are willing to experiment with what Greg calls their “beingness.” People grow when they are able to experience their truth.

Some advice Greg would give to entrepreneurs is to look at their motives about why they are going into business and to be honest with themselves. At the very onset start building your team around you. Have an accountability buddy, a team and a success coach. You can even contact Greg to learn the language of success.

Greg Clowminzer

Engaging Discussion Questions:

What do you think of the quote by Yoda: “Do or do not . . . There is no try.”? Is there a language of success?
How do you show up as a leader and a coach for the people in your organization?

Links to Great Stuff:

GregClowminzer.com – “Greg lives in Carlsbad, California and coaches with entrepreneurs, small business owners and professionals, helping them awaken to a greater purpose and meaning in their personal and professional lives. Greg uses a blend of eastern and western views as a means of introducing people to the untapped potential of the human spirit. Greg is most passionate about leading Enlightenment Intensives a Zen-like meditation retreat where he teaches people the lost art of true-self reflection and the uncommon practice of authentic communication. Call or write to schedule a complimentary coaching consultation.”
Transparent Mortgage – “Since 2003, Beau has been a mortgage professional and is the Founder and Senior Mortgage Advisor at Transparent Mortgage. Earning degrees in both business and finance he has a diverse background as a financial advisor and mortgage professional. He has worked with and for Luxury Mortgage, Bank of America and Impac Funding. He grew up in Alaska, spending summers working at his father’s fishing lodge, Tikchik Narrows Lodge, where he learned the value of hard work and a commitment to customer service. Beau currently lives in downtown San Diego, CA.”

Success Quotes:

“Success is about learning and growing and experiencing the wonderment of life.”
“Success is a team effort.”
“That which is undistinguished in our lives we’re trapped by.”
“The person who is less than powerful in their language in life has no idea that they are trapped by that.”
“Successful people use a language that empowers them and other people.”
“A really good coach is not coming with their guns loaded but . . . coming with a complete state of presence.”
“True coaching and masterful coaching is truly an art.”
“I wanted to dedicate my life to other people who are unfulfilled in what they’re doing . . . and support those people and helping them discover what their definition of success is.”

Special Requests:

Rate and review the Defining Success Podcast in iTunes.

Episode 29: Relationship Marketing is Viral Marketing | Christopher Mance II from Nichevertising

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Christopher Mance II is trying to get entrepreneurs to build power connections and work together to market together and give them a chance to get their products and services to go viral. Nichevertising is attempting to use relationship marketing as a way to manufacture viral marketing by bringing businesses together to reach out to consumers.

Christopher Mance II

Christopher Mance II is the owner of Nichevertising. Nichevertising is a product designed for entrepreneurs from all walks of life looking to get their mobile apps, books, music videos, websites, products and events to go viral.

Christopher has been involved with the Internet since 1996 when he was attending the United States Military Academy at West Point. All freshman were given access to the Internet and while Chris attended the school he tried to build online websites.

The first website Chris built was devoted to hip-hop music. The website he built was a hub for news about the artists Christopher was in to, like the Wu Tang Clan and Nos. He saw himself as a curator of content and got the news from the hip hop community and people began visiting his website in more and more numbers.

Christopher tried to run many different businesses, but they were always part-time businesses. Looking back, Christopher saw himself saw himself as more of a wantrepreneur than an entrepreneur, which helped make him decide to become an entrepreneur full-time.

In 2011, Christopher came up with the idea of trying to bring people together to help them advertise their business. With the goal being that people could then bid on projects in order to make those businesses develop strong viral marketing campaigns. But, he decided to shift the direction to what it is today . . . nichevertising.

The concept being that Christopher is trying to connect businesses with the same demographics so they can collaborate together to help each other and each others campaigns go viral. Multiple businesses can join a campaign together and help each other go viral.

Christopher and his wife have been business partners since they began dating. At first, they had an online magazine that they used to sell advertising with. The only way they could have an online magazine back in 2003 was that they had to be a coder and both Christopher and his wife were coders which meant they experienced a lot of success prior to 2006. In 2006, blogging became a much more mainstream activity and they had lost their competitive advantage. Many of the blogs began to reach out to Christopher and his wife to see if they could promote their blog . . . which is how the idea for Nichevertising began.

Christopher began thinking of ways that he could automate the process of connecting and collaborating businesses and blogs. Right now they are working in a closed beta test and are slowly getting the kinks worked out, but very soon it will be an open marketplace for businesses to connect with other businesses.

In order to sign up for Nichevertising, first you have to visit their website and sign up, then self select yourself into a niche, create your marketing campaign and then connect with a who’s who of entrepreneurs who are looking for partners as well. Looking at their database and campaigns to determine who is a good match for you and it’s up to the business if they want to accept the partnership you’re offering.

One campaign is composed of five different businesses coming together and it’s about creating a scale of partnerships. Going viral is not the same for you as it is for say, Time Warner. For a young entrepreneur, viral marketing is not the same as it would be for those large organizations. Your goal as an entrepreneur is not to get a million views, but it should be your goal to bring people into your world so they will refer you.

The biggest mistake Christopher says he’s made is thinking that he could be a successful entrepreneur while he was working for somebody else. He thought he would be able to start online businesses and make enough of an income to replace his income from his full-time job. Christopher wishes he would have started right away building his lifestyle around being an entrepreneur.

The people who created the Harlem Shake video were people who were very passionate about dancing and the reason for its ultimate success was that they were passionate about the project. The original Harlem Shake people were constantly making videos and eventually their Harlem Shake video went big, but it’s because they had a built in audience from their other videos. When you get to the point where you are good at what you’re passionate about then and only then will you have developed a great viral marketing opportunity.

Hubspot is a great example of a company that went viral. They created the concept of inbound marketing and an entire industry has now sprouted up around the idea of inbound marketing. Hubspot managed to go viral though by creating great content day in and day out. All entrepreneurs should think of how they can go viral like Hubspot went viral. There are loads of companies that offer inbound marketing advice now though, you can learn more here if this is something that interests you.

Christopher Mance II

Engaging Discussion Questions:

What do you think it takes to make something go viral?
What do you think about relationship marketing?
What do you think about viral marketing?

Links to Great Stuff:

Niche.fm – We fast-track the process of “going viral” by: providing a secure web-based software application for entrepreneurs like you to join a cooperative advertising network; providing a way for you to double, triple and even 10x the reach of your campaigns; and vastly increasing the likelihood that your campaigns goes viral!!!
HubSpot – “HubSpot all-in-one marketing software helps more than 8,000 companies in 56 countries attract leads and convert them into customers. A pioneer in inbound marketing, HubSpot aims to help its customers make marketing that people actually love
Sunny Coast Skate – Creators of the Harlem Shake.”
West Point – “The United States Military Academy has been educating, training, and inspiring leaders of character for our United States Army and for the nation for more than
200 years. West Point provides a 47-month leader-development program steeped in
academic rigor, military discipline, and physical challenges, all built upon a
moral-ethical foundation. The academy is an internationally recognized
institution for academic, military and physical excellence, and we are proud
that today’s cadets will become tomorrow’s military, public and private-sector
leaders.”

Success Quotes:

“Success is not defined by credentials. It’s really defined by your mental health, physical health and the relationship you have with your family.”
“Focus on your authenticity and not try to fake it.”
“If you are not passionate about cats then do not try to create a viral cat video.”
“If you create great content or have great customer service and you get great referrals you’ll continually go viral.”
“Nichevertising is a simple idea of a business finding a partner, getting a partnership connected and getting a campaign out in the world.”

Special Requests:

Like our Facebook page and follow us on Twitter @DSuccessPodcast.

Episode 28: The Power of Purpose | Think Entrepreneurship Podcast Host Pete Sveen

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Teaser: Pete’s goal is to help inspire more and more people become entrepreneurs. He’s spent most of his life as an entrepreneur and is helping others develop a purpose and a passion for entrepreneurship. Recap: Pete Sveen is the host of the Think Entrepreneurship Podcast, a show that interviews successful entrepreneurs and shares their journeys and experiences with you. His guests have included Kevin Harrington from Shark Tank, NFL great, Fran Tarkenton and many other motivated and well-known entrepreneurs.

Pete Sveen

Pete studied entrepreneurship at the University of Nebraska and while he was in college he started a car detailing business and he learned that he wanted to be his own boss. He loved the fact that he could get into something that he could be passionate about. His first business was his car detailing business and then he got into the printing business, which he still owns today. He then got into e-commerce and he started making signs called SignsoftheMountain.com.

He started the Think Entrepreneurship website back in 2010. He’s also been involved in real estate investing. The entrepreneurship focus in colleges is growing and he started taking an Intro to Entrepreneurship class. He learned how to write business plans and learn how to start a business. He got practice working on his business plans and entered a contest and got some money to help him start his business in college. He also did some consulting for businesses with some things that the businesses he did some projects for.

Pete learned a variety of things from the entrepreneurship program at the University of Nebraska, but the greatest thing it offered was networking because he was able to meet investors and find mentors that helped him in the beginning stages of his business. Pete has learned so much in his entrepreneurial journey. Every day Pete learns how to do new things for his business, but that’s what makes things exciting.

Think Entrepreneurship

Pete came up with the name for Think Entrepreneurship for his friends and he was trying to get people to connect his local friends where they could bounce things off of each other. In 2010, Pete got more active with the website. He really understood early on that he began to develop some great connections and the first person that he interviewed ordered 2,000 t-shirts from his printing business.

Pete thinks that podcasting is really blowing up right now. He visited the NMX Conference and they talked about the importance of podcasting. Pat Flynn said there is 4.5 million blogs and only 250,000 podcasts our there which means it’s a great medium and a great opportunity for people looking to spread their message.

The biggest mistake Pete has made was trying to do everything on his own. He didn’t outsource anything and he wishes he had outsourced things sooner. He reaches out to local college students and tries to hire out as soon as you can so you can focus on the more strategic parts of your business. One of the most interesting interviews Pete had was interviewing Fran Tarkenton . . . and Pete’s been a Vikings fan since he was born and it was a great experience for Pete to interview him. He had a wealth of information and he was inspiring to hear from. Fran is now doing a lot of investing in start-ups and is working with around 25 companies and he’s currently working with Office Depot to help mentor entrepreneurs from around the United States.

Pete gets guests for his podcasts by reaching out to people who he would like to try and get to. He sends emails and calls entrepreneurs in order to get guests for his podcast.

Pete says one thing that strikes him about entrepreneurs is how willing they are to give back. Pete does a lot of affiliate marketing which is referring a lot of businesses and companies that you believe in and sending them to their websites. He is also gathering sponsors for his podcast which are sponsoring episodes.

Pete Sveen

Engaging Discussion Questions:

Do you have a clearly defined purpose?
What do you think about entrepreneurship?

Links to Great Stuff:

Think Entrepreneurship – “We created this website to help entrepreneurs and small business owners start and grow their business. We are extremely passionate about helping, inspiring, advising, and motivating other entrepreneurs.”
SignsoftheMountains.com – “Thank you for visiting SignsoftheMountains.com. Signs of the Mountains is based in Bozeman, Montana. We produce unique metal signs that serve to recreate memories you’ve had out in the mountains. We create signs about skiing, hiking trails, mountain elevation, gps coordinates, hunting, fly fishing and so on. We also create motivational signs to help inspire outdoor enthusiasts and others. In addition to our standard signs, we are able to personalize signs to make them even more special for our customers.”
University of Nebraska – “The University of Nebraska–Lincoln, chartered in 1869, is an educational institution of international stature. UNL is listed by the Carnegie Foundation within the “Research Universities (very high research activity)” category. UNL is a land-grant university and a member of the Association of Public and Land-grant Universities (APLU). The university is accredited by the Higher Learning Commission of the North Central Association of Colleges and Schools.”
Kevin Harrington – “Kevin Harrington, chairman and founder of TVGoods, Inc. and chairman of As Seen On TV, Inc., is widely acknowledged as a pioneer and principal architect of the infomercial industry.”
Fran Tarkenton – “Fran is a hands-on entrepreneur. His companies are the result of his ideas and his direct day-to-day involvement. He funds the start-ups, develops the business plans and executes the strategies to build thriving businesses. Fran launched 20 companies over the last 25 years, the largest one reaching revenues of $142 million. He was a founding board member of Coca-Cola Enterprises. He also served on the Board of Directors of Sterling Software, Blimpie International and Pre-Paid Legal Services, Inc.”
Pat Flynn Smart Passive Income – “With this blog, I want to be as transparent as possible with everything I do online. My businesses, my strategies and my income – it’s all out there for you to see. I’m not trying to show off my success – that’s definitely not my purpose. If you’re already doing business online, I hope that my experiences – both my wins and my failures – can help you reach your goals.”

Success Quotes:

“Success is finding something that you’re passionate about and you want to work on every single day.”
“Success is finding something you’re passionate in that can bring in a good income to do the things you want with your family.”
“My big goal is to reach out and inspire as many people out there about entrepreneurship.”
“My goal is to help inspire as many people as possible.”
“I have to be helping somebody in order to stay passionate about it.”
About Entrepreneurs: “One thing that I’ve really noticed is their willingness to help other entrepreneurs.”
“Every day I’m learning.”

Special Requests: If you need help finding your passion or have questions about how we can help you develop yours, send me an email at Zeb@WelbornMedia.com, visit and comment on our blog www.DefiningSuccessPodcast.com or visit and comment on the Defining Success Podcast Facebook page.

New Book Update: Teen Mom Confidential | Ashley Majeski

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Teen Mom Confidential

In our 5th episode of the Defining Success Podcast, titled Having a Business Mind, Ashley shared that she was working on a big project, but she couldn’t unveil the details. The exciting project she was working on was a new book titled, Teen Mom Confidential.

Ashley Majeski, the founder and editor of TheAshleysRealityRoundup.com, teamed up with Sean Daly, an L.A.-based journalist who has conducted over 2,000 celebrity interviews and contributed stories to People, Us Weekly and In Touch, to put this project together.

The book has been given a lot of great recommendations from Starcasm.com, TheStir.com, TeenMomNews.com and LAFamily.com which you can find on the Teen Mom Confidential website.

Learn about Amber Portwood, Jenelle Evans, Kailyn Lowry, Maci Bookout, Farrah Abraham, Catelynn Lowell, Chelsea Houska, Leah Messer and the rest of MTV’s famous young teen moms.

Teen Mom has been in the news a lot recently, especially Teen Mom Farrah Abraham for a recent pornographic film she shot. With the publicity surrounding the Teen Mom series on MTV, Ashley’s new book was released at just the right time.

Ashley has learned to take her passion for Reality TV and turn it into an income stream for herself. If you’ve ever thought of writing and making money from an online blog Episode 5 of the Defining Success Podcast is a must.

You can listen to Ashley’s episode on how to have a business mind when starting your blog or you can by her book, which is on sale now for just $12.99 – Teen Mom Confidential: Secrets & Scandals from MTV’s Most Controversial Shows.

If you’re a fan of Teen Mom or 16 and Pregnant, buy Ashley’s book . . . It’s a great read and I know you’ll like it.

Episode 27: The New Way to Read – Snippet | CJ Alvarado from the Snippet App

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CJ Alvarado

Teaser:

CJ Alvarado recently developed a new app called Snippet. The Snippet App will change the way we read books and consume information. It’s essentially Twitter for books as each chapter is only allowed to have 1,000 words meaning that you’ll be able to get to the “meat” of the content right from the get go.

Recap:

CJ Alvarado is the CEO of Bamboo Creative and creator of the Snippet App. Snippet believes reading a book should be quick, rich and engaging. Writers and readers should be able to connect, share and discover in entirely new ways.

CJ got involved in the online world at an early age. He started his first Internet company in his early 20’s by helping musicians put information out online. He tried to help artists distribute their content and music online by integrating multimedia to push music and create brands.

CJ Alvarado

Bamboo Creative is a design and innovation company and they have a service side by helping organizations with app development and they have an innovation arm to generate ideas for companies and for themselves. They work on ideas and develop them into products.

A lot of businesses are not sure how to navigate the online world and are unsure about what the future looks like in their business. Bamboo Creative will help them generate their new ideas that represent their core values. For them it’s been a great success.

Lately, one of the coolest things CJ has done was creating the Snippet App and it’s one of the most exciting things he’s working on right now.

Snippet is a mobile reading app and publishing platform. They limit their chapters to a 1,000 words max, but they incorporate pictures, audio, videos and social media making it easy to absorb information and it’s priced in a way that consumers will love.

CJ has tried to make something that appeals to the changing culture and how people are consuming information. It will allow you to move through a Snippet and gives them an opportunity to absorb the content so you feel like it’s easier to connect with the author and the ideas presented into the book. Snippet makes it really easy to connect with the community and to hear what they’re talking about.

Snippet just launched slightly over a month ago.and went to the top of the best sellers list almost immediately. They’ve had a group of 25 content creators and the day they launched they had 425 authors who were interested in creating content. They’ve had Pat Flynn from the Smart Passive Income blog, Bee Bosnak, a yoga instructor, Alejandro Reyes, Shawn Murphy, Ted Coine and more exciting folks coming down the pipeline.

The Snippet App

CJ recommends reading the Alchemist because it’s a fantastic book that focuses on the importance of listening to your heart and your passions and acting on them.

A lot of the research that CJ has done is showing that our reading habits are definitely changing. He believes we’re reading in different ways, but that we’re consuming more content at different times of the day.

You can go to the SnippetApp.com you can sign up as a writer and you can create your own Snippet (if you’re approved).

The best-selling Snippet so far is Pat Flynn’s Snippet, Let Go. It’s a phenomenal read and he encourages everyone to read it.

Engaging Discussion Questions:

Do you think the way we are consuming information is changing?
Do you think social media is a great way to interact with books?

Links to Great Stuff:

Bamboo Creative – “We think, create, tinker, and build. We are a passionate group of creatives that love seeing people explore and develop their creativity and ideas.”
Snippet App – “Like Twitter for books, we limit the word count to1,000 words max per chapter (unlimited chapters). So, in essence, we’re between a tweet and an e-book. Now as a writer, you can get new ideas to market faster, share expertise, test new book ideas, create companion pieces, or tell entirely new stories—all in less time.”
Pat Flynn – “I’m Pat. I’m a 30 year old dude from Southern California who makes a living on the internet. I consider myself the luckiest person on Earth.”
Bee Bosnak – “I began my yoga experience with Iyengar in a small and cozy studio in Los Angeles. One day, I discovered Core Power Yoga and there, as I sat in lotus pose in a 100 degree room, I knew this was it. It was the feeling I felt that made me want to go back for more. I had found a physical path that harmonized my mind, body and my soul. After moving to the Pacific North West in 2010, to a city called Portland, I decided to take my practice to the next level. Through CPY I became a certified Power Vinyasa yoga teacher, and for the first time, I began to see the world through a wider lens.”
Alejandro Reyes – “I want to help you get famous! No I’m not talking about getting on TMZ or Keeping up with the Kardashians, I’m talking about having more influence & impact to grow your income.”
Shawn Murphy and Ted Coine – “There’s a better way to do business. Better from the human side. Better from the customer side. And as it turns out, better from the profit side as well. This blog is dedicated to exploring that better way. On this site, leadership authors, speakers and consultants Shawn Murphy and Ted Coiné have combined their blogs to amplify their message. Shawn’s focus is on the executives and managers within an organization. Ted’s is targeted more at the C-suite and the board.”

Success Quotes:

From Einstein, “Try not to become a success, but rather a man of value.”
“How are these reading habits change and how can we meet those needs in a new and creative way?”
“We are consuming content throughout the day . . . all the time.”
“We have some incredible content creators coming down the pipe soon and people are going to be really excited with the way they can consume that content.”
“It’s kind of like Twitter for books.”
“It’s easier to connect with the author, to connect with the community around that topic and thoughts about that topic and specific to that topic.”