Author Archives: Zeb Welborn

About Zeb Welborn

Defining Success Podcast, 19th Hole Media, Welborn Media, The Tutoring Solution

2013 Chino Business of the Year! – Welborn Social Media

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On Friday, June 28 the Chino Valley Chamber of Commerce held its annual Installation & Awards Dinner at the Planes of Fame Museum in Chino, CA where they named Welborn Social Media the 2013 Chino Business of the Year.

Debbie Mitsch, the newly sworn in Chairman of the Board began the announcement, “The 2013 Chino Business of the Year was founded in 2011 and is very big in the social media world.” She went on to award Welborn Social Media as the Chino Business of the Year.

Lacey and I were completely surprised at being named the 2013 Chino Business of the Year and feel very fortunate that we were nominated and chosen by people and businesses that we respect and admire.

The Defining Success Podcast has really given us the opportunity to help our community and reach out to individuals and businesses who are doing great things.  Although we have won this award we still want to work hard to make a difference and impact the lives of others.  We do this by helping business owners share the passion they have for their business with as many people as possible using the tools of the Internet.

Upon receiving such an honor, more than anything, I feel thankful for everyone who has been involved with us along the way. We have worked hard in our business to provide the best service for our customers, but know deep down that it wouldn’t have been possible without the help of so many. Find out all about the experience here. 

Don’t hesitate to contact me if you have any questions about the Defining Success Podcast or Welborn Social Media – Share Your Passion.  Grow Your Business.

Welborn Social Media Named 2013 Chino Business of the Year

2013 Chino Business of the Year – Welborn Social Media

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Episode 32: You Must Believe to Succeed | Justin Desmond from Mayfly Mafia

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Justin Desmond is the owner of Mayfly Mafia, a new clothing company designed for fly-fisherman and outdoorsy characters. Although he hasn’t achieved success just yet, he’s passionate and I know he will become successful. I hope you enjoy the interview of someone who is at the beginning stages of success and will learn what true passion sounds like.

Justin Desmond talks about what it takes to succeed. With Willie from Duck Dynasty on the Defining Success Podcast with Zeb Welborn

Justin Desmond and Willie from Duck Dynasty

Justin Desmond is the owner of an up and coming product line called Mayfly Mafia. Justin is passionate, eager and ready to make an impact on the fly-fishing world.

Justin has worked many jobs as an LAPD officer and he learned that he was not passionate about working in law enforcement. He decided to start a company that made him happy about what he was doing and where he was going.

Justin came up with the idea for Mayfly Mafia when he traveled to Hawaii with his wife for their honeymoon and he came into contact with Willie from Duck Dynasty. Willie told Justin that to be happy in life he needed to find something he was passionate about and then figure out how to make a living off of it. In the following days Justin racked his brain and spoke with his brother who together decided to start Mayfly Mafia.

Mayfly Mafia came up with the name because they wanted a name that would be catchy to the older crowd but also apply to the younger crowd. We also wanted to appeal to someone who had never been involved in fly-fishing. The mafia is essentially a family and Justin is trying to build a family that is connected to the hit . . . The hit meaning the fish biting the hook.

Justin is looking to go into a clothing line and apparel and set up nation-wide fly-fishing tournaments. They want to set up these tournaments and travel the country doing different events.

Justin really wanted to get into this business with his older brother, Harry and they’ve gone back and forth on numerous ideas. Prior to working with his brother, he talked with me and a couple of his other close friends and asked for their advice. He wanted to pick the mind of three people whom he considered successful, myself, Frank Lee and Daphne Stegman, who all gave him basically the same advice. That the only way not to succeed in this company was to give up.

When it comes to the business world, you’ve got to anticipate going in ten different directions because things are constantly changing. When Justin started he thought he figured out exactly what he was going to accomplish, but quickly realized that his rules for success had quickly changed and he adjusted rapidly.

The biggest mistake Justin has made so far was not starting sooner. He’s always had the passion to get going sooner and he’s always put it on the back-burner because he always thought he needed a regular 9 to 5 job. He was afraid of failure and to dive into his business was a scary thing, but now that he’s started it he’s very happy he made the decision.

The biggest success story Justin has so far is his Instagram account who has more than 2,000 followers. He’s received emails from other countries wanting to know when Mayfly Mafia was going to be in there country. To Justin, it’s been extremely gratifying. Another big event was the printing of his stickers . . . and Justin loved seeing those stickers come off the press.

People are now hashtagging our name on Instagram and more and more people are wanting to connect with us and he’s watching people connect with Mayfly Mafia and he loves it.

Justin is working hard to bring in more people into the fly-fishing community and make them aware of opportunities that they can get involved.

Justin believes that with the guidance he has received and his brothers knowledge of fly-fishing and being able to pull those all together, they feel they have a recipe for success. The passion they have for fly-fishing and Mayfly Mafia isn’t to be matched.

Justin Desmond from Mayfly Mafia on the Defining Success Podcast with Zeb Welborn on what it takes to succeed.

Mayfly Mafia Stickers

Engaging Discussion Questions:

  • What do you think of Mayfly Mafia?
  • Are you interested in becoming a part of Mayfly Mafia?
  • What does it take to succeed?

Links to Great Stuff:

  •  Mayfly Mafia – “Mayfly Mafia is a group of dedicated fly-fisherman who are obsessed on the pursuit of the HIT! We are an up and coming fishing apparel company whose loyalty lies on the caddisfaction of its hitmen. Because when you become one of the family there is no hit that is too big or to small for the mayfly mafia. With branches on the east and west coast we will be seeing you soon……”

Success Quotes:

  • “To be successful isn’t going to be about numbers or money . . . it’s seeing those random shirts with our logo on them and people talking about us.”
  • “The passion that we have for fly-fishing and Mayfly Mafia isn’t to be matched.”
  • “When it comes to the business world . . . it’s almost like a puzzle I’m watching fall in place in front of me.”
  • “Find something that I’m passionate at and I truly enjoy and see if there’s a way I can make a living at that.” – Willie from Duck Dynasty
  • “The only way not to succeed in this company was to give up.”

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Episode 31: Everyone Has a Success Story | Rey Ybarra, Author of Conversations with Shark Tank Winners

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In Episode 31 of the Defining Success Podcast Rey Ybarra shares the stories of numerous Shark Tank entrepreneurs and how Shark Tank has impacted their lives and their businesses.  Rey has been able to share the stories of these entrepreneurs through all of their failures and successes to show how the entrepreneurs who have appeared on Shark Tank have thrived following their appearance on the show.

Rey Ybarra on the Defining Success Podcast

Rey Ybarra

Rey Ybarra is the author of Conversations with Shark Tank Winners featuring entrepreneurs from the hit ABC TV reality show Shark Tank.  As a multimedia book author he is producing audio and video interviews focusing on helping entrepreneurs, small business owners and for those who have dreams and a sincere desire to work their dreams.

Rey Ybarra has been an entrepreneur, talk-show host and has produced a lot of multi-media programming.  He’s been helping small businesses understand social media and use the tools of the Internet to help their businesses.

Rey understands that educating businesses on how social media and the Internet can impact their businesses has been invaluable to those businesses.  As the world and the Internet has changed Rey has come to realize that a lot of businesses were in denial about how the Internet was playing a role in their businesses.

A lot of people didn’t know where to go and they needed help to understand how people were using technology and the Internet to interact with businesses.

Rey’s greatest passion is interviewing others to learn what makes them tick and how they’re using their business to help others.

Rey began working on the multi-media book, The Shark Tank Effect, to help share the stories of the entrepreneurs who have appeared on Shark Tank to a larger audience.  Through his interviews, Rey has been able to dig deep into the lives and businesses of these entrepreneurs and hopes that his book will inspire others to pursue an entrepreneurial path.

Shark Tank is a show that helps people and those who have dreams. Rey interviewed Barbara Corcoran and Robert Herjavec for an article he was writing and also many of the entrepreneurs and he got an idea for the title of his book, Conversations with Shark Tank Entrepreneurs.  He went to work right away contacting enthusiastic entrepreneurs to become a part of the project.

During his interviews he talked with several Shark Tank entrepreneurs about what they did before Shark Tank, how they got on the show, what the process was, and how they were going to give the presentations.

Rey decided to make his book into a multi-media platform because he understands that people learn to process information in a variety of different ways.  He knows that some people like to read, others prefer to listen and still others prefer to watch video.  The multi-media book gives Rey the opportunity to reach people who learn in a variety of different ways.

Rey has interviewed 14 of the entrepreneurs who have appeared on Shark Tank.  He also is working with Steve Kaplan, an entrepreneur extraordinaire and he’s on a CNBC show called Crowd Rules which debuted two weeks ago and he’s one of the judges and he is also on a show called Secret Millionaire where they handpick some successful entrepreneur who want to give back and help their communities.  He talked with Steve and they are working together on Rey’s book.

The Shark Tank Effect is something Rey covers in all of his interviews in which he asks the entrepreneurs that he’s interviewed is how the Shark Tank has impacted their business and their lives.  Each Shark Tank entrepreneur responds with a different answer about how the Shark Tank has changed their lives.

The best interview Rey conducted was with Billy Banks Jr. and his wife Sharon Catherine Blanks and their program, Dance with Me.  Their Dad, Billy Blanks invented Tae Bo and living in the shadow of his father had always been difficult.  When the episode aired, they were homeless and living in a motel.  Now they are traveling the world introducing their Dance with Me program all over the world.

Carol Foster created Mee-Mas Gumbo, who at the time of her appearance on Shark Tank was homeless.  The biggest reason why Rey created this book was to help as many people as he can.  You can get all sorts of information from these entrepreneurs and you can learn from each one of them.

Barbara Lampugnale from Nail Pak who was visiting her daughter from Connecticut who struck a deal with Lori Greiner.  How do you run a business while raising a family?  Listen to the interview with Barbara Lampugnale and you’ll be able to understand that.

Persistence is the key to getting the guests for Rey’s book . . . A big problem Rey had in the beginning was that he had some technical difficulties and lost six of the interviews he had recorded.

The one big trait that all the entrepreneurs on the Shark Tank do whatever they have to do to get the work done.  They don’t let anything humanly possible stop them . . . not even natural disasters.

Dan and Liz Holtz, owners of Liz Lovely cookies, did not get a deal from the Sharks and three days before they opened their store Hurricane Irene came in and wiped them out. The building materials, staff, and inventory was all lost.  They persevered and overcame those obstacles and even though they didn’t get a deal, the exposure they received from the Shark Tank grew their business exponentially.

Cheryl Rigdon invented the Spatty Daddy and even though she didn’t get a deal from the Sharks, Daymond John has been helping her grow her business and she’s experienced exponential growth as well.

The advice Rey would give to others would be to give aspiring entrepreneurs where the entrepreneur is asking for money, you have to know your numbers.  You have to know margins, return on investment, cost per unit.  You have to know all of those numbers in your sleep.  For aspiring entrepreneurs you better know your numbers, why and how and the nuts and bolts of everything in regards to your business.

Rey asked Mark Lim, creator of Lollacup, what his keys for success were and he asked what do you mean?  Rey then followed up with him . . . What did you do to prepare to get on the Shark Tank and Mark then understood.  When an opportunity comes and you seize it than that is what determines your success.

Success Stories from Conversations with Shark Tank Winners by Rey Ybarra

Conversations with Shark Tank Winners

Engaging Discussion Questions:

  • Are you doing what you love? 
  • Are you willing to do whatever it takes to make your business successful?

Links to Great Stuff:

  • Conversations with Shark Tank Winners – Conversations With Shark Tank Winners is the multimedia book featuring interviews with the entrepreneurs from the ABC TV reality show Shark Tank!
  • Steve Kaplan – Steve Kaplan Inc. helps you identify the success you really want. Then, through our no-nonsense, roll-up-your-sleeves mentality and products, we help you get it. Steve has turned his experiences into proven tools to help individuals and businesses identify and achieve big goals. Through Steve’s proprietary products and services such as his unique downloadable step-by-step success playbooks, one-on-one sessions, workshops, bestselling books, DVDs, keynote speaking and more, Steve Kaplan Inc. guides you down the path to success.
  • Crowd Rules – “Crowd Rules” features three small businesses that compete in front of an audience who vote to decide which business wins a much-needed $50,000 prize. Entrepreneur and jewelry designer Kendra Scott, TV newsman Pat Kiernan and a weekly guest who is an industry expert lead the examination of the small businesses. While the business owners make their case to the panel of three, the real power lies in the hands of the audience—97 strong—whose votes ultimately decide which business is most deserving of the investment.
  • Secret Millionaire – The secret’s out! Some of America’s most successful self-made millionaires are embarking on a truly incredible journey. They will spend a week in the country’s poorest areas and ultimately reward some unsung community heroes with hundreds of thousands of dollars of their own money.
  • Shark Tank – The critically-acclaimed business-themed show, Shark Tank, has the Sharks continuing the search to invest in the best businesses and products that America has to offer. The show received a nomination for a Producers Guild Award in 2013. In 2012 “Shark Tank” received an Emmy nomination for Outstanding Reality Program and a nomination for a Critics’ Choice Television Award for Best Reality Series. The Sharks — tough, self-made, multi-millionaire and billionaire tycoons — will once again give budding entrepreneurs the chance to make their dreams come true and potentially secure business deals that could make them millionaires. They are: billionaire Mark Cuban, owner and chairman of AXS TV and outspoken owner of the 2011 NBA championship Dallas Mavericks; real estate mogul Barbara Corcoran; “Queen of QVC” Lori Greiner; technology innovator Robert Herjavec; fashion and branding expert Daymond John; and venture capitalist Kevin O’Leary.

Shark Tank Entrepreneurs Interviewed by Rey Ybarra in Conversations with Shark Tank Winners:

Success Quotes:

  • “Success is finding what you’re great at and pursuing it with everything you have.”
  • “These stories will definitely help them to have hope.”
  • “As an entrepreneur we all struggle from time to time.”
  • “You might not relate to all of them but I can guarantee you that you will relate to 2 or 3 of them.”
  • “The Shark Tank Effect for us means unlimited opportunity.” via Cousins Maine Lobster
  • “Once you go on that show (Shark Tank) your life will never be the same.”

Special Requests:

Success

Rey Ybarra

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Episode 30: The Language of Success | Greg Clowminzer from GregClowminzer.com

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Greg Clowminzer shares some of the common problems entrepreneurs face and how he’s able to help them overcome those problems.  One of the biggest suggestions Greg makes for entrepreneurs is to use the appropriate language for success.  Learn the language of success according to Greg in Episode 30 of the Defining Success Podcast.

Learn the Language of Success from Greg Clowminzer

Business Coach – Greg Clowminzer

Recap: Greg Clowminzer is a pioneering business and leadership coach with over 10,000 hours of real time coaching experience.  Greg coaches and consults CEO’s, small business owners, and professionals helping them clarify their vision, create unique strategies for success and developing the necessary skills to be a leader and effectively exercise leadership as their natural self-expression.

Prior to coaching Greg was in commercial investment real estate.  He helped investors acquire apartment buildings and assisted people who held multi-family investment properties.

At a young age, Greg was making a lot of money in real-estate, but just because he was making a lot of money it didn’t necessarily mean he was happy.  Greg felt unfulfilled and not very happy with what he was doing.  He began to look at what made him happy and was fortunate to meet several teachers, mentors and coaches who helped him discover what success and happiness was for him.  He then decided he wanted to become a business coach.

People come to Greg in a variety of different ways.  Some people will reach out to Greg through the Internet or they listen to Greg at a speaking engagement.  Most people reach out to Greg because they want more or less of something.  In the initial consultation, Greg helps them get clear on what’s possible and it also gives Greg a chance to see if the individual would be a good fit for him.  Greg offers a complimentary consultation to explore their lives or their businesses and see how Greg could help them get better.

Greg starts painting a picture for what you want and then helps you generate ideas to help you get to that point.  Greg listens to what you really want and helps you understand what it is you want and without worrying about the way it is.  People come out of the consultation being very energized and excited.

A common problem a lot of entrepreneurs have is focusing on what’s important. A week, month, or several months can go by without taking the time for what’s important to the success of their business.  Another problem he sees is that so many entrepreneurs are focusing on work that they don’t take the time to focus on themselves.  One of the quickest ways an entrepreneur can grow a business is to focus on themselves.  Another big problem Greg encounters are business owners who have problems with leadership or management because they never think about going into business to become a leader.  Most people get into business because they are passionate about something, but the last thing on their mind is thinking about people skills.  Other problems include marketing and sales issues.  And lastly, many people he knows are under-networked and that puts their business at a risk.

Greg has a lot of clients that have hit rough spots where they are down, fearful, taken a major hit or the market affects their business and Greg has been able to get in their and get them back in the game to where they are growing and expanding their business.

In people who speak the language of success, there is a tremendous amount of responsibility in their language.  When they promise something you know they are going to come through.  Unsuccessful people commonly use words like try, where successful people say they will do and make sure they get those done.

The perfect trait for Greg are people who a smart and have a high-IQ and people who have embraced the idea of life-long learning.  If they are willing to experiment with what Greg calls their “beingness.”  People grow when they are able to experience their truth.

Some advice Greg would give to entrepreneurs is to look at their motives about why they are going into business and to be honest with themselves.  At the very onset start building your team around you.  Have an accountability buddy, a team and a success coach.  You can even contact Greg to learn the language of success.

Greg Clowminzer and the language of success

Greg Clowminzer

Engaging Discussion Questions:

  • What do you think of the quote by Yoda:  “Do or do not . . . There is no try.”?  Is there a language of success?
  • How do you show up as a leader and a coach for the people in your organization?

Links to Great Stuff:

  • GregClowminzer.com – “Greg lives in Carlsbad, California and coaches with entrepreneurs, small business owners and professionals, helping them awaken to a greater purpose and meaning in their personal and professional lives. Greg uses a blend of eastern and western views as a means of introducing people to the untapped potential of the human spirit. Greg is most passionate about leading Enlightenment Intensives a Zen-like meditation retreat where he teaches people the lost art of true-self reflection and the uncommon practice of authentic communication. Call or write to schedule a complimentary coaching consultation.”
  • Transparent Mortgage – “Since 2003, Beau has been a mortgage professional and is the Founder and Senior Mortgage Advisor at Transparent Mortgage. Earning degrees in both business and finance he has a diverse background as a financial advisor and mortgage professional. He has worked with and for Luxury Mortgage, Bank of America and Impac Funding. He grew up in Alaska, spending summers working at his father’s fishing lodge, Tikchik Narrows Lodge, where he learned the value of hard work and a commitment to customer service. Beau currently lives in downtown San Diego, CA.”

Success Quotes:

  • “Success is about learning and growing and experiencing the wonderment of life.”
  • “Success is a team effort.”
  • “That which is undistinguished in our lives we’re trapped by.”
  • “The person who is less than powerful in their language in life has no idea that they are trapped by that.”
  • “Successful people use a language that empowers them and other people.”
  • “A really good coach is not coming with their guns loaded but . . . coming with a complete state of presence.”
  • “True coaching and masterful coaching is truly an art.”
  • “I wanted to dedicate my life to other people who are unfulfilled in what they’re doing . . . and support those people and helping them discover what their definition of success is.”

Special Requests:

Rate and review the Defining Success Podcast in iTunes.

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Episode 29: Relationship Marketing is Viral Marketing | Christopher Mance II from Nichevertising

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Christopher Mance II is trying to get entrepreneurs to build power connections and work together to market together and give them a chance to get their products and services to go viral.  Nichevertising is attempting to use relationship marketing as a way to manufacture viral marketing by bringing businesses together to reach out to consumers.

Viral Marketing and Nichevertising with Christopher Mance II

Christopher Mance II

Christopher Mance II is the owner of Nichevertising.  Nichevertising is a product designed for entrepreneurs from all walks of life looking to get their mobile apps, books, music videos, websites, products and events to go viral.

Christopher has been involved with the Internet since 1996 when he was attending the United States Military Academy at West Point.  All freshman were given access to the Internet and while Chris attended the school he tried to build online websites.

The first website Chris built was devoted to hip-hop music.  The website he built was a hub for news about the artists Christopher was in to, like the Wu Tang Clan and Nos.  He saw himself as a curator of content and got the news from the hip hop community and people began visiting his website in more and more numbers.

Christopher tried to run many different businesses, but they were always part-time businesses.  Looking back, Christopher saw himself saw himself as more of a wantrepreneur than an entrepreneur, which helped make him decide to become an entrepreneur full-time.

In 2011, Christopher came up with the idea of trying to bring people together to help them advertise their business.  With the goal being that people could then bid on projects in order to make those businesses develop strong viral marketing campaigns. But, he decided to shift the direction to what it is today . . . nichevertising.

The concept being that Christopher is trying to connect businesses with the same demographics so they can collaborate together to help each other and each others campaigns go viral.  Multiple businesses can join a campaign together and help each other go viral.

Christopher and his wife have been business partners since they began dating.  At first, they had an online magazine that they used to sell advertising with.  The only way they could have an online magazine back in 2003 was that they had to be a coder and both Christopher and his wife were coders which meant they experienced a lot of success prior to 2006.  In 2006, blogging became a much more mainstream activity and they had lost their competitive advantage.  Many of the blogs began to reach out to Christopher and his wife to see if they could promote their blog . . . which is how the idea for Nichevertising began.

Christopher began thinking of ways that he could automate the process of connecting and collaborating businesses and blogs.  Right now they are working in a closed beta test and are slowly getting the kinks worked out, but very soon it will be an open marketplace for businesses to connect with other businesses.

In order to sign up for Nichevertising, first you have to visit their website and sign up, then self select yourself into a niche, create your marketing campaign and then connect with a who’s who of entrepreneurs who are looking for partners as well.  Looking at their database and campaigns to determine who is a good match for you and it’s up to the business if they want to accept the partnership you’re offering.

One campaign is composed of five different businesses coming together and it’s about creating a scale of partnerships.  Going viral is not the same for you as it is for say, Time Warner.  For a young entrepreneur, viral marketing is not the same as it would be for those large organizations.  Your goal as an entrepreneur is not to get a million views, but it should be your goal to bring people into your world so they will refer you.

The biggest mistake Christopher says he’s made is thinking that he could be a successful entrepreneur while he was working for somebody else.  He thought he would be able to start online businesses and make enough of an income to replace his income from his full-time job.  Christopher wishes he would have started right away building his lifestyle around being an entrepreneur.

The people who created the Harlem Shake video were people who were very passionate about dancing and the reason for its ultimate success was that they were passionate about the project.  The original Harlem Shake people were constantly making videos and eventually their Harlem Shake video went big, but it’s because they had a built in audience from their other videos.  When you get to the point where you are good at what you’re passionate about then and only then will you have developed a great viral marketing opportunity.

Hubspot is a great example of a company that went viral. They created the concept of inbound marketing and an entire industry has now sprouted up around the idea of inbound marketing. Hubspot managed to go viral though by creating great content day in and day out.  All entrepreneurs should think of how they can go viral like Hubspot went viral. There are loads of companies that offer inbound marketing advice now though, you can learn more here if this is something that interests you.

Viral Marketing with Christopher Mance II from Nichevertisting

Christopher Mance II

Engaging Discussion Questions:

  • What do you think it takes to make something go viral?
  • What do you think about relationship marketing?
  • What do you think about viral marketing?

Links to Great Stuff:

  • Niche.fm – We fast-track the process of “going viral” by: providing a secure web-based software application for entrepreneurs like you to join a cooperative advertising network; providing a way for you to double, triple and even 10x the reach of your campaigns; and vastly increasing the likelihood that your campaigns goes viral!!!
  • HubSpot – “HubSpot all-in-one marketing software helps more than 8,000 companies in 56 countries attract leads and convert them into customers. A pioneer in inbound marketing, HubSpot aims to help its customers make marketing that people actually love
  • Sunny Coast Skate – Creators of the Harlem Shake.”
  • West Point – “The United States Military Academy has been educating, training, and inspiring leaders of character for our United States Army and for the nation for more than
    200 years. West Point provides a 47-month leader-development program steeped in
    academic rigor, military discipline, and physical challenges, all built upon a
    moral-ethical foundation. The academy is an internationally recognized
    institution for academic, military and physical excellence, and we are proud
    that today’s cadets will become tomorrow’s military, public and private-sector
    leaders.”

Success Quotes:

  • “Success is not defined by credentials.  It’s really defined by your mental health, physical health and the relationship you have with your family.”
  • “Focus on your authenticity and not try to fake it.”
  • “If you are not passionate about cats then do not try to create a viral cat video.”
  • “If you create great content or have great customer service and you get great referrals you’ll continually go viral.”
  • “Nichevertising is a simple idea of a business finding a partner, getting a partnership connected and getting a campaign out in the world.”

Special Requests:

  • Like our Facebook page and follow us on Twitter @DSuccessPodcast.
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Episode 28: The Power of Purpose | Think Entrepreneurship Podcast Host Pete Sveen

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Teaser: Pete’s goal is to help inspire more and more people become entrepreneurs. He’s spent most of his life as an entrepreneur and is helping others develop a purpose and a passion for entrepreneurship. Recap: Pete Sveen is the host of the Think Entrepreneurship Podcast, a show that interviews successful entrepreneurs and shares their journeys and experiences with you. His guests have included Kevin Harrington from Shark Tank, NFL great, Fran Tarkenton and many other motivated and well-known entrepreneurs.

Pete Sveen

Pete Sveen

Pete studied entrepreneurship at the University of Nebraska and while he was in college he started a car detailing business and he learned that he wanted to be his own boss.  He loved the fact that he could get into something that he could be passionate about. His first business was his car detailing business and then he got into the printing business, which he still owns today.  He then got into e-commerce and he started making signs called SignsoftheMountain.com.

He started the Think Entrepreneurship website back in 2010.  He’s also been involved in real estate investing. The entrepreneurship focus in colleges is growing and he started taking an Intro to Entrepreneurship class.  He learned how to write business plans and learn how to start a business. He got practice working on his business plans and entered a contest and got some money to help him start his business in college.  He also did some consulting for businesses with some things that the businesses he did some projects for.

Pete learned a variety of things from the entrepreneurship program at the University of Nebraska, but the greatest thing it offered was networking because he was able to meet investors and find mentors that helped him in the beginning stages of his business. Pete has learned so much in his entrepreneurial journey.  Every day Pete learns how to do new things for his business, but that’s what makes things exciting.

Think Entrepreneurship

Think Entrepreneurship

Pete came up with the name for Think Entrepreneurship for his friends and he was trying to get people to connect his local friends where they could bounce things off of each other.  In 2010, Pete got more active with the website.  He really understood early on that he began to develop some great connections and the first person that he interviewed ordered 2,000 t-shirts from his printing business.

Pete thinks that podcasting is really blowing up right now.  He visited the NMX Conference and they talked about the importance of podcasting.  Pat Flynn said there is 4.5 million blogs and only 250,000 podcasts our there which means it’s a great medium and a great opportunity for people looking to spread their message.

The biggest mistake Pete has made was trying to do everything on his own.  He didn’t outsource anything and he wishes he had outsourced things sooner.  He reaches out to local college students and tries to hire out as soon as you can so you can focus on the more strategic parts of your business. One of the most interesting interviews Pete had was interviewing Fran Tarkenton . . . and Pete’s been a Vikings fan since he was born and it was a great experience for Pete to interview him.  He had a wealth of information and he was inspiring to hear from.  Fran is now doing a lot of investing in start-ups and is working with around 25 companies and he’s currently working with Office Depot to help mentor entrepreneurs from around the United States.

Pete gets guests for his podcasts by reaching out to people who he would like to try and get to.  He sends emails and calls entrepreneurs in order to get guests for his podcast.

Pete says one thing that strikes him about entrepreneurs is how willing they are to give back. Pete does a lot of affiliate marketing which is referring a lot of businesses and companies that you believe in and sending them to their websites.  He is also gathering sponsors for his podcast which are sponsoring episodes.

Pete Sveen

Pete Sveen

Engaging Discussion Questions:

  • Do you have a clearly defined purpose?
  • What do you think about entrepreneurship?

Links to Great Stuff:

  • Think Entrepreneurship – “We created this website to help entrepreneurs and small business owners start and grow their business. We are extremely passionate about helping, inspiring, advising, and motivating other entrepreneurs.”
  • SignsoftheMountains.com – “Thank you for visiting SignsoftheMountains.com. Signs of the Mountains is based in Bozeman, Montana. We produce unique metal signs that serve to recreate memories you’ve had out in the mountains. We create signs about skiing, hiking trails, mountain elevation, gps coordinates, hunting, fly fishing and so on. We also create motivational signs to help inspire outdoor enthusiasts and others. In addition to our standard signs, we are able to personalize signs to make them even more special for our customers.”
  • University of Nebraska – “The University of Nebraska–Lincoln, chartered in 1869, is an educational institution of international stature. UNL is listed by the Carnegie Foundation within the “Research Universities (very high research activity)” category. UNL is a land-grant university and a member of the Association of Public and Land-grant Universities (APLU). The university is accredited by the Higher Learning Commission of the North Central Association of Colleges and Schools.”
  • Kevin Harrington – “Kevin Harrington, chairman and founder of TVGoods, Inc. and chairman of As Seen On TV, Inc., is widely acknowledged as a pioneer and principal architect of the infomercial industry.”
  • Fran Tarkenton – “Fran is a hands-on entrepreneur. His companies are the result of his ideas and his direct day-to-day involvement. He funds the start-ups, develops the business plans and executes the strategies to build thriving businesses. Fran launched 20 companies over the last 25 years, the largest one reaching revenues of $142 million. He was a founding board member of Coca-Cola Enterprises. He also served on the Board of Directors of Sterling Software, Blimpie International and Pre-Paid Legal Services, Inc.”
  • Pat Flynn Smart Passive Income – “With this blog, I want to be as transparent as possible with everything I do online. My businesses, my strategies and my income – it’s all out there for you to see. I’m not trying to show off my success – that’s definitely not my purpose.  If you’re already doing business online, I hope that my experiences – both my wins and my failures – can help you reach your goals.”

Success Quotes:

  • “Success is finding something that you’re passionate about and you want to work on every single day.”
  • “Success is finding something you’re passionate in that can bring in a good income to do the things you want with your family.”
  • “My big goal is to reach out and inspire as many people out there about entrepreneurship.”
  • “My goal is to help inspire as many people as possible.”
  • “I have to be helping somebody in order to stay passionate about it.”
  • About Entrepreneurs: “One thing that I’ve really noticed is their willingness to help other entrepreneurs.”
  • “Every day I’m learning.”

Special Requests: If you need help finding your passion or have questions about how we can help you develop yours, send me an email at Zeb@WelbornMedia.com, visit and comment on our blog www.DefiningSuccessPodcast.com or visit and comment on the Defining Success Podcast Facebook page.

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New Book Update: Teen Mom Confidential | Ashley Majeski

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Teen Mom Confidential

Teen Mom Confidential

In our 5th episode of the Defining Success Podcast, titled Having a Business Mind, Ashley shared that she was working on a big project, but she couldn’t unveil the details. The exciting project she was working on was a new book titled, Teen Mom Confidential.

Ashley Majeski, the founder and editor of TheAshleysRealityRoundup.com, teamed up with Sean Daly, an L.A.-based journalist who has conducted over 2,000 celebrity interviews and contributed stories to People, Us Weekly and In Touch, to put this project together.

The book has been given a lot of great recommendations from Starcasm.com, TheStir.com, TeenMomNews.com and LAFamily.com which you can find on the Teen Mom Confidential website.

Learn about Amber Portwood, Jenelle Evans, Kailyn Lowry, Maci Bookout, Farrah Abraham, Catelynn Lowell, Chelsea Houska, Leah Messer and the rest of MTV’s famous young teen moms.

Teen Mom has been in the news a lot recently, especially Teen Mom Farrah Abraham for a recent pornographic film she shot.  With the publicity surrounding the Teen Mom series on MTV, Ashley’s new book was released at just the right time.

Ashley has learned to take her passion for Reality TV and turn it into an income stream for herself. If you’ve ever thought of writing and making money from an online blog Episode 5 of the Defining Success Podcast is a must.

You can listen to Ashley’s episode on how to have a business mind when starting your blog or you can by her book, which is on sale now for just $12.99 – Teen Mom Confidential: Secrets & Scandals from MTV’s Most Controversial Shows.

If you’re a fan of Teen Mom or 16 and Pregnant, buy Ashley’s book . . . It’s a great read and I know you’ll like it.

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Episode 27: The New Way to Read – Snippet | CJ Alvarado from the Snippet App

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CJ Alvarado

CJ Alvarado

Teaser:

CJ Alvarado recently developed a new app called Snippet.  The Snippet App will change the way we read books and consume information.  It’s essentially Twitter for books as each chapter is only allowed to have 1,000 words meaning that you’ll be able to get to the “meat” of the content right from the get go.

Recap:

CJ Alvarado is the CEO of Bamboo Creative and creator of the Snippet App.  Snippet believes reading a book should be quick, rich and engaging.  Writers and readers should be able to connect, share and discover in entirely new ways.

CJ got involved in the online world at an early age.  He started his first Internet company in his early 20’s by helping musicians put information out online.  He tried to help artists distribute their content and music online by integrating multimedia to push music and create brands.

CJ Alvarado

CJ Alvarado

Bamboo Creative is a design and innovation company and they have a service side by helping organizations with app development and they have an innovation arm to generate ideas for companies and for themselves.  They work on ideas and develop them into products.

A lot of businesses are not sure how to navigate the online world and are unsure about what the future looks like in their business.  Bamboo Creative will help them generate their new ideas that represent their core values.  For them it’s been a great success.

Lately, one of the coolest things CJ has done was creating the Snippet App and it’s one of the most exciting things he’s working on right now.

Snippet is a mobile reading app and publishing platform.  They limit their chapters to a 1,000 words max, but they incorporate pictures, audio, videos and social media making it easy to absorb information and it’s priced in a way that consumers will love.

CJ has tried to make something that appeals to the changing culture and how people are consuming information.  It will allow you to move through a Snippet and gives them an opportunity to absorb the content so you feel like it’s easier to connect with the author and the ideas presented into the book.  Snippet makes it really easy to connect with the community and to hear what they’re talking about.

Snippet just launched slightly over a month ago.and went to the top of the best sellers list almost immediately.  They’ve had a group of 25 content creators and the day they launched they had 425 authors who were interested in creating content.  They’ve had Pat Flynn from the Smart Passive Income blog, Bee Bosnak, a yoga instructor, Alejandro Reyes, Shawn Murphy, Ted Coine and more exciting folks coming down the pipeline.

The Snippet App

The Snippet App

CJ recommends reading the Alchemist because it’s a fantastic book that focuses on the importance of listening to your heart and your passions and acting on them.

A lot of the research that CJ has done is showing that our reading habits are definitely changing.  He believes we’re reading in different ways, but that we’re consuming more content at different times of the day.

You can go to the SnippetApp.com you can sign up as a writer and you can create your own Snippet (if you’re approved).

The best-selling Snippet so far is Pat Flynn’s Snippet, Let Go.  It’s a phenomenal read and he encourages everyone to read it.

Engaging Discussion Questions:

  • Do you think the way we are consuming information is changing?
  • Do you think social media is a great way to interact with books?

Links to Great Stuff:

  • Bamboo Creative – “We think, create, tinker, and build. We are a passionate group of creatives that love seeing people explore and develop their creativity and ideas.”
  • Snippet App – “Like Twitter for books, we limit the word count to1,000 words max per chapter (unlimited chapters). So, in essence, we’re between a tweet and an e-book. Now as a writer, you can get new ideas to market faster, share expertise, test new book ideas, create companion pieces, or tell entirely new stories—all in less time.”
  • Pat Flynn – “I’m Pat. I’m a 30 year old dude from Southern California who makes a living on the internet. I consider myself the luckiest person on Earth.”
  • Bee Bosnak – “I began my yoga experience with Iyengar in a small and cozy studio in Los Angeles. One day, I discovered Core Power Yoga and there, as I sat in lotus pose in a 100 degree room, I knew this was it. It was the feeling I felt that made me want to go back for more. I had found a physical path that harmonized my mind, body and my soul. After moving to the Pacific North West in 2010, to a city called Portland, I decided to take my practice to the next level. Through CPY I became a certified Power Vinyasa yoga teacher, and for the first time, I began to see the world through a wider lens.”
  • Alejandro Reyes – “I want to help you get famous!  No I’m not talking about getting on TMZ or Keeping up with the Kardashians, I’m talking about having more influence & impact to grow your income.”
  • Shawn Murphy and Ted Coine – “There’s a better way to do business. Better from the human side. Better from the customer side. And as it turns out, better from the profit side as well. This blog is dedicated to exploring that better way. On this site, leadership authors, speakers and consultants Shawn Murphy and Ted Coiné have combined their blogs to amplify their message. Shawn’s focus is on the executives and managers within an organization. Ted’s is targeted more at the C-suite and the board.”

Success Quotes:

  • From Einstein, “Try not to become a success, but rather a man of value.” 
  • “How are these reading habits change and how can we meet those needs in a new and creative way?”
  • “We are consuming content throughout the day . . . all the time.”
  • “We have some incredible content creators coming down the pipe soon and people are going to be really excited with the way they can consume that content.”
  • “It’s kind of like Twitter for books.”
  • “It’s easier to connect with the author, to connect with the community around that topic and thoughts about that topic and specific to that topic.”

 

 

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Episode 26: Breaking Out of Your Shell | Kate Hughes from Vision FORE Success

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Kate Hughes

Kate Hughes

Teaser:

Kate Hughes was unbelievably shy when she was younger, but grew up into an amazingly charismatic woman who was able to succeed on the LPGA Tour and help youth golfers develop a strong mental game.  Learn more about Kate and how you can break out of your shell in Episode 26 of the Defining Success Podcast.

Recap:

Kate Hughes is a former LPGA Tour Player with 2 top 10 finishes and 1 victory in Japan.  She’s now mentoring, counseling, and guiding young men and women golfers to become great High School players, top student/athletes at all collegiate levels and by those who want to become Tour Professionals.

Kate Hughes picked up golf at an early love for sports.  Her parents would often bring home sports equipment for her brother and she would always end up playing with those.  Her first experience golfing, she took a swing and connected and fell in love with the game at an early age.

She used to be a professional LPGA player, and could have been a lot better but had to have five surgeries during her time as a player.  She played golf in Minnesota at the collegiate level and broke several records while she was there and they encouraged her to go out on tour and she made it in her first try.  As a result of making the tour she gained self-confidence, maturity, friendship and camaraderie.

In golf, you’re your own business and in the end you’re the one that’s responsible for your own destiny and it’s a great mind game.

In college, Kate was playing in the NCAA Championship and on her last shot everything just stopped.  It was an uphill shot and Kate visualized herself shanking the shot.  For whatever reason, she turned her back on the hole and took five steps away and looked up at the sky and saw a plane flying through the clouds and it calmed her.  She told herself she was going to knock it next to the pin and make the putt for a birdie and she did and finished in third place.  To her, it didn’t feel like anything.

Kate is the owner of Vision Fore Success.  Vision Fore Success helps younger players with their mental game to help them improve their golf game.  Kate has been on the journey from High School, to College, to the Professional tour and she wants to help young players make the transition from High School to College to the Pros as well.  She helps players get in touch with their anger, frustration and get them into a better frame of mind.

Kate Hughes and Ken Venturi

Kate Hughes and Ken Venturi

Kate also does a lot of networking to help her golfers get more exposure and she also shares every bit of knowledge she has to help them “play from inside out.”

Kate belongs to the Aliso Viejo golf club and a lot of her friends at the club recommended she pursue this path.  A young person at the course continually lost her cool on the golf course and she sat down and chatted with her and her handicapped dropped and she become very successful.  That student then began telling others and word of mouth helped her decide to turn Vision Fore Success into a business.

Word of mouth and social media have really helped her grow her business.

Young golfers have a lot of pressure.  They often have a lot of external pressure from parents and the parents want their kids to achieve certain things that their kids don’t wan them to achieve.  The pressure and stress are huge for students competing to make teams.  At times, Kate has had to sit down with parents to teach them how they can help their young player.  Sometimes they get so frustrated that they start to give up.

If you look at scholarships there are six scholarships for women and four for men, because there are more scholarships available for football.  The pressure, intensity and stress they put on themselves early on is too much.  One experience Kate had was with a player who could have been a top 10 player in the world, but her father would stand behind her and yell at her for not being able to execute a shot that he wanted her to take.  She left the game because it wasn’t fun for her.

Kate used to be very, very shy.  She could not speak in high school and college classes. And to graduate she needed to take a speaking class and getting inside the ropes and helping to find her own person she was able to blossom.  She learned self-respect and confidence.  She learned that people can literally do anything they put their minds to.

Engaging Discussion Questions:

  • How important is the mental game in business?
  • How do you think you can help others “break out of their shell?”

Links to Great Stuff:

  • Vision Fore Success – “Kate’s experience and success enables her to provide real world expertise to the next generation of World Class golfers. She utilizes her knowledge and Mental Training Certification to assist her players in developing skills sets to optimize their playing potential into the collegiate golf arena and beyond.”
  • Bunkers Paradise – “To provide a community to give golfers the ability to learn from other golfers who enjoy and love the greatest game in the world!”

Success Quotes:

  • “Success is something that you make on your own, you can have help, but it’s really up to you.”
  • “Being successful is going to bed every night knowing that you’ve done everything you can to achieve your goals.”
  • “Building the confidence with younger players from the inside and projecting it outwards so they can be and do anything they want.”
  • “With the iPhone or the Androids . . . we can continue to stay connected, but we’ve got to shut it off at some point.”
  • “Social media is where this world is going and it’s going to continue to grow.”
  • About golf – “I just love the fact that everything you do comes from inside of you.”

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Episode 25: Build Your Reputation with Online Recommendations | Beau Hodson from Transparent Mortgage

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Teaser:Beau Hodson has been in the mortgage industry and has seen many ups and downs and has been able to whether the storm.  He started Transparent Mortgage and has implemented strategies designed to increase his reputation online.  He’s been able to get customers to give him positive reviews on Yelp, TrustLink, Google Places, Facebook and various other review sites to show that he was a well-respected mortgage professional who can help you achieve your dream of financing a home or helping you during the re-financing process.

Recap:

Beau Hodson has been the mortgage profession for more than 10 years and is the founder and Senior Mortgage Adviser at Transparent Mortgage.  He has earned degrees in finanec and business and has a diverse background as a financial adviser and mortgage professional.  He has worked for Luxury Mortgage, Bank of America and Impac Funding.

Transparent Mortgage

Transparent Mortgage

Beau fell into the mortgage industry when he graduated college.  At the time he graduated college it was a perfect time in the mortgage industry and things were booming.  It’s a completely different experience today in the mortgage industry than it was pre-housing market crash.  Beau spent his first two years auditing closed loans and became a mortgage broker after a couple of years.  Nowadays it’s about being a professional.

In this case, Beau thinks of the client to see what’s best for them and providing them the information to make the right decision and then there is a lot of execution involved and at at the start it’s about getting to know a client and doing what is best for them.  Beau is self employed and runs his own business so he has a lot more flexibility to work for the customer.

Beau had to make a lot of changes to make him more successful.  It was hard for Beau to learn how to do things in the current economic environment.  Sometimes Beau questioned his commitment to change, but he eventually decided that he wanted to adapt, stay in the industry and thrive.

In the fall of 2011, Beau had had a tough year and he had to decide whether he was going to give it up or do it his own way.  And now, he’s happy he decided to start Transparent Mortgage and stay in the mortgage industry.

The mortgage loan process is complicated, but Beau really helps to educate his customers about the process.  He then works to get loans for the customer and do what’s best for the customer.

In 2008, 2009 and 2010 Beau had a lot of time to think about what was missing and what was needed in the mortgage process.  Beau thinks what people wants the most in the mortgage industry is transparency.  Beau likes to give real straight information to his customers.  He also felt the need to give his customers the opportunity to be updated on the process of the transaction.  Beau makes sure that he communicates properly with his clients to make sure they know what is going on with their loan.

When Beau started Transparent Mortgage he realized that there weren’t a lot of reviews online and Beau wanted to lead the industry in online recommendations as an independent mortgage broker.  He doesn’t know any customers that operate based on reviews and he wanted people to go online and see what people are saying about him for themselves.

Beau said it’s been a process getting online recommendations.  Beau learned early on that when he began asking for people to give him reviews online it helped make him a better business owner for his customers.  He then began thinking of ways he could improve his business to make his customers happier.

A lot of problems arise in any business and clients understand that, but it’s the way you communicate those problems to your customers that will determine whether they leave you happy or not.

Beau has learned a lot as a business owner.  One of Beau’s biggest problems was spending too much time setting up his website, his logo and he spent too much time working on the website and the logo and the more you do, it doesn’t really improve your business.  He thinks he would have spent a lot less time making his website perfect and would have just made it good so that he could have focused on his business.

Beau advises anyone looking to buy a home to do your due diligence and to get pre-qualified.  Buying homes is very competitive in today’s climate.  There’s an inventory shortage and more and more people are buying homes.  It’s still very difficult to qualify for a mortgage.  The only way you can get into a home is to get pre-approved for a loan.

Beau says the forecast is good in the mortgage industry and more people appear to be putting their houses for sale.  He is nervous about the economy, but he thinks houses are good right now and he feels housing prices will be stable and doesn’t see the mortgage process getting easier anytime soon.  People can buy houses now, but they have to do the work to get them done.

Engaging Discussions:

  • Do you plan on buying or selling a home?
  • How important do you think online reviews are?

Links to Great Stuff:

  • Transparent Mortgage – “Transparent Mortgage is a new vision of a mortgage company built upon a commitment to raise the industry standards for client care, open access to information, and social and ethical responsibility. It is our belief that the best way to achieve this is through transparency. A true and real commitment to transparency in the mortgage industry today is both a bold and unprecedented course of action.”

Success Quotes:

  • “Success is effort and being engaged in your work on a day-to-day basis . . . and you have to enjoy it.”
  • “If you’re not prepared and pre-approved you might miss out on getting your house.”
  • “When we work with people we like and people who like us we’re happier for it.”
  • “You learn that the client understands that there are things that are beyond your control.”
  • “I think a lot of people are afraid to ask for reviews.”
  • “When you make the commitment to a customer and you’re expecting a review you start thinking about the transaction differently.”
  • “If the client calls me and asks me what’s going on, it’s too late.”

Special Requests:

Beau Hodson and Zeb Welborn

Beau Hodson and Zeb Welborn

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Episode 24: Collaboration and Success in Your Business | Mike Lednovich from True North Executive Development

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Thank you for visiting the Defining Success Podcast.  Please download, subscribe and rate our podcast on iTunes – https://itunes.apple.com/us/podcast/defining-success-podcast/id619459909 Thanks for listening!

Mike Lednovich True North Executive Development

Mike Lednovich True North Executive Development

Teaser:

Mike Lednovich has worked with some of the largest organizations and businesses in the United States and has helped them create better policies and procedures to become more effective and efficient.  Learn how to create stronger relationships with the people involved in your organization in Episode 24 of the Defining Success Podcast.

Recap:

Mike Lednovich is the owner of True North Executive Development and has instructed more than 2,000 managers/directors and conducted hundreds of seminars during a 25 year executive career.  Mike heads True North Executive Development serving such diverse clients as the Make a Wish Foundation, Disney, Ruiz Foods, Edwards Life Sciences, the Philadelphia School District and Chapman University.

Mike was an executive with a communications company in Orange County and he was the director of communications and marketing.  Before he got into the executive world he was a journalist and he then went to work for the corporation that owned the TV station and the newspaper.  Mike became very engaged in company strategies, vision setting and helped the CEO implement change in the company.

True North Executive Development was based out of Mike’s experiences at the communications company.  His experience helped him build teams that could successfully complete the tasks at hand.

Many people get caught up in the “whirlwind,” the every day activities that keep the organization running.  When people get so engulfed in the daily activities there is no goal setting and no understanding of how the organization is going to move forward.  Mike helps companies by working with executives and helps them get an understanding of the goals they want to achieve, how they plan to get there and how do they measure success.

Members of an organization need to know what the goals of the business are and how do I help those goals and how will I be held accountable in reaching those goals.  Mike generally works with the management team to help the businesses grow.

Mike says that 90% of the time he goes into a company, all the team members commonly have different goals they feel the organization has.  He really helps develop and establish goals and then works with the organization to enhance their goals and helps team members become attached to those goals.

When Mike gets phone calls, he’s usually coming in to solve a problem.  He usually analyzes the systems to see what is not working.  He then figures out what is not working and tries to correct those problems to make things better.

There is a common symptom which is number 1 in the workplace and that is holding people accountable for an employment contract.  When you work for a company and you agree for a salary, that is a contract between you and a company.  Most employees feel that they are going to give their employers grade B performance which is good work done correctly, then the company feels good about what they are doing and they feel good about getting there paycheck.  In organizations where employees are not held accountable, their performance levels go down to the C, D or F level.

In entrepreneurial companies, it becomes difficult to manage employees as the company grows.  In a family you are rewarded for good behavior and you have negative consequences when your behavior is below par.

The yearly performance review rarely occurs on time when they are done yearly.  Mike recommends monthly performance reviews for businesses to help hold employees accountable.  The yearly performance reviews usually judge their employees on how the acted in the past six months.  Employee engagement is a huge factor in a companies success.

How do you increase performance on a non-performer?  It starts with a conversation that explains how employees are under-performing.  They judged based off of hard evidence and not opinion.  The employer than helps the employee meet their goals, and they make sure they can handle the task, but if they can not meet those goals, it is on them.

Popular culture says that to hold people accountable is to fire them.  Donald Trump is one example where the way he holds people accountable is by firing them, but in the real world employees and employers work together to build a foundation for the future.  People believe they have to be Donald Trump, but in reality, you just need to be able to communicate effectively with your employees.

The most effective way Mike gets clients is word of mouth.  Mike works for the Make a Wish foundation and one of his clients was on the board and Mike was able to come on board to help the Make a Wish foundation.

The best leaders create a culture of collaboration.  They learn and how to figure out how to get the most ideas out of their employees.  The organizations that maintain a strong workforce are the ones that collaborate well.  Listening to people and communication is an area where organizations falter.  In the real world only 8% of the communication is verbal.  The rest of the conversation is conducted through body language and voice inflection and using email and Twitter we miss out on a lot of that communication.

Larry Welborn, Zeb Welborn, Kent Oderinlo and Mike Lednovich

Larry Welborn, Zeb Welborn, Kent Oderinlo and Mike Lednovich

Engaging Discussion Questions:

  • What does it take to build a successful team?
  • What do you think is the biggest problem large organizations face?
  • How important is the management of employees in a business?

Links to Great Stuff:

  • True North Executive Development – “Mike has instructed more than 2,000 managers/directors and conducted hundreds of seminars during a 25-year executive career.”
  • Make a Wish Foundation – “The Make-A-Wish Foundation® of Orange County and the Inland Empire is a 501(c)(3) non-profit organization and fulfill the wishes for children between the ages of 2 1/2 and 18 who confront life-threatening medical conditions.”
  • Donald Trump – A link to Donald Trump’s Twitter page.

Success Quotes:

  • “The key to success in relationship is to get rid of the negative ones.  If there are people in your life that are messing you up, get them out of your life.”
  • “If you love something passionately and you can make money from doing it than you have the perfect job.”
  • “Success is an individual evaluation of what makes you happy.”
  • “You don’t give to get.”
  • “The most effective leaders recognize that they are part of a team.”
  • “I’m a firm believer that successful people give without ever receiving anything back.”
  • “A common denominator is that successful people recognize that they want to give back to the community in some fashion.”
  • “The most important piece of that conversation is having data because data doesn’t lie.  Data is objective and most managers will operate on opinion.”
  • “When we talk about achieving success we need to follow the true north of our inner focus.”

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Episode 23: The Impact of One | Alejandro Reyes from the Get Internet Famous Podcast

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Thank you for visiting the Defining Success Podcast.  Please download, subscribe and rate our podcast on iTunes – https://itunes.apple.com/us/podcast/defining-success-podcast/id619459909 Thanks for listening!

Alejandro Reyes

Alejandro Reyes

Teaser:

Alejandro Reyes grew up on the wrong side of the tracks.  His life was filled with struggle, but he did have one thing going for him . . . a supportive grandmother who would pray for him every day to succeed.  Alejandro is now the host of the Get Internet Famous Podcast, author of the book, Get Internet Famous and has experienced success in a variety of different capacities.  Learn from Alejandro in Episode 23 of the Defining Success Podcast.

Recap:

Alejandro Reyes wants to help you get famous.  Not the TMZ or Kardashian kind of famous, but the kind of famous that will offer you influence and impact to grow your income.  He is also the host of the Get Internet Famous Podcast and author of Get Internet Famous:  The Ultimate Guide to Building Your Platform, Growing Your Influence and Changing the World.

Alejandro got into marketing online in 1999.  The only reason he started his business online was because he didn’t have a car and needed to figure out a way to make money. He heard Bill Gates say that by 2010, half of all sales would occur online and so he sought out to see how he could grow his business online.

In 2003 and 2004 Alejandro learned how to drive traffic to websites using MySpace and in 2006 he built his first six figure business online and he didn’t work very hard to make that happen.  Because of his success he wanted to help people learn how to use the online skills to grow their businesses.  In 2008 he came out with a coaching program and he had a belief that everyone was going to become a social media guru.

He worked offline and started running workshops in Sacramento to help local businesses use social media and the Internet to reach more customers. He was featured on almost every major news outlet in Sacramento and developed quite a following.

Last summer, Alejandro’s wife applied for a nursing school in Seattle, was accepted and within three weeks Alejandro sold his business and took a job in Seattle working for the same school his wife was attending so she could attend school for next to nothing.  But Alejandro wanted to do more so he re-launched his brand online, Get Internet Famous and he’s been able to connect with old friends.

The inspiration for Get Internet Famous came from an article Alejandro read in Wired magazine which basically said that anyone can get Internet famous.  The article helped him understand that there was an opportunity for him to get out of his poor lot in life.  He wanted to inspire people who have buried their passions and wanted to help them get it out.  He thought that if he could help people unleash their passions he could help change the world for the better.

Alejandro attributes his success to the prayers of his grandmother.  Alejandro grew up around drugs and alcohol within his family.  His family was broke and they felt dysfunctional.  His grandma would continually pray for Alejandro and encouraged him to pursue his dreams.  Alejandro says his grandma was the most successful person he knew.  Even though she had no money, she was rich because everyone loved her, she was lively and always happy.

One thing Alejandro mentioned was that sometimes there are people in your life that help you and support you and that sometimes you owe it to those people to go on and do great things, and to not be complacent.

Getting Internet Famous has nothing to do with marketing.  You have to have passion.  If you love what you do you’ll never work a day in your life.  It would be something you would do regardless of whether or not you got paid to do it.  You have to also be good at what you’re passionate about.  You have to be gifted and have some expertise at what you’re passionate about.  In order to become great at what you do, you have to work really, really hard to be good at what you do.  When you’re willing to work really hard you can start to come up with your messaging.

Alejandro suggests asking 5 to 10 friends who have your best interest in mind.  Once you ask 5 to 10 people what you’re passionate about and then find out if you’re good at what your passion might be.

Alejandro Reyes started using Snippet to write Get Internet Famous and then he decided to start his own podcast right at the same time.  He basically re-launched AlejandroReyes.com, but wanted to make it more about the other customers. Alejandro says, your personality gets you to stand out online.

Alejandro Reyes

Alejandro Reyes

Email is the first thing people check in the morning is and almost everyone sees emails more likely than Facebook, Twitter or any other platform.  It takes between six and seven encounters before people make a decision to purchase.

A huge opportunity exists for people to create offline connections with people they meet in the online world.  By connecting with people you meet online you can establish long-lasting fruitful relationships with people online, enhance your credibility and become an expert.

Alejandro thinks he’s made lots of mistakes, but the two biggest that came to mind for him was not generating an email list quickly enough and not spending enough time with his family when he first started his business.

Alejandro thinks he’s helping change the world by helping others make a difference by helping them create a larger audience to have a larger impact.

Engaging Discussion Questions:

  • What would you be doing whether you got paid to do it or not?
  • Do you work hard for yourself or for others?

Links to Great Stuff:

  • Get Internet Famous – Alejandro Reyes has been helping entrepreneurs & companies with online marketing for over 10 years. He plans on sharing guest interviews, insights and inspiration to help you grow your business and change the world.
  • Wired Magazine – “Wired (stylized as WIRED) is a full-color monthly American magazine and online periodical, published since January 1993, that reports on how new and developing technology affects culture, the economy, and politics.”
  • Gary Vaynerchuk – “Meet Gary Vaynerchuk, a 36 year old New York Times and Wall Street Journal Best-Selling author who is also a self-trained wine and social media expert. From a young age, it was clear that Gary was a businessman. At 8-years-old he was operating seven lemonade stands in his neighborhood and by 10 he had moved onto selling baseball cards at local malls. In high school while working at his family owned liquor store, Gary started reading The Wine Spectator and wine books, and realized collecting wine offered an allure similar to his previous hobby of collecting baseball cards. With a wealth of knowledge and an entrepreneurial spirit, Gary spent every weekend of his college years at his parents’ wine store. Recognizing the importance of e-commerce in 1997, Gary launched Winelibrary.com and helped grow his family business significantly from $3 million to $45 million by 2005.”
  • Snippet – Like Twitter for books, we limit the word count to 1,000 words max per chapter (unlimited chapters). So, in essence, we’re between a tweet and an e-book. Now as a writer, you can get new ideas to market faster, share expertise, test new book ideas, create companion pieces, or tell entirely new stories—all in less time.

Success Quotes:

  • John Wooden “Success comes from knowing that you did your best to become the best that you are capable of becoming.”
  • Zig Ziglar “If you help enough people achieve their dreams, along the way you will achieve theirs as well.”
  • “Do what you’re passionate about, love what you do, and serve people with a crazy enthusiasm.”
  • “If your personal life is out of order, your personal brand will suck.”
  • “Email marketing is the biggest opportunity in marketing online right now.”
  • “What would you be doing whether you got paid to do it or not?”
  • “When you marry your passion and your gifts, that’s where the magic happens.”
  • “The soul purpose of getting known online has everything to do with the people that you serve.”
  • “How do you stand out and pierce through all the noise?”
  • “We owe it to people sometimes to be the best version of ourselves.”

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Episode 22: How To Be a Go-Giver | Bob Burg Author of The Go-Giver

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Thank you for visiting the Defining Success Podcast.  Please download, subscribe and rate our podcast on iTunes – https://itunes.apple.com/us/podcast/defining-success-podcast/id619459909 Thanks for listening!

Author of The Go-Giver Bob Burg

Author of The Go-Giver Bob Burg

Teaser:

Bob Burg shares the lesson of his book, The Go-Giver in Episode 22 of the Defining Success Podcast.  Learn the five laws, that when applied can guarantee a person’s success. Bob is extremely knowledgeable and shares his expertise on business and some advice and tips which you can apply to your business today.

Recap:

Bob Burg is a sought after speaker at corporate conventions and for entrepreneurial events.  He has addressed audiences ranging in size from 50 to 16,000 – sharing the platform with notables including today’s top thought leaders, broadcast personalities, Olympic athletes and political leaders including a former U.S. President.

Bob has written numerous books, has been a public speaker, has worked in sales and has a lot of experience helping others increase sales.

This interview focuses on Bob’s book, The Go-Giver, a book that encourages people to be go-givers and to be willing to help others in order to attain individual success.  Bob also says that a go-getter and a go-giver are not opposing philosophies, but rather that one could be a go-getter and also a go-giver.

If you look at the companies that are successful, have a long-sustaining business, and who run the business well.  They take the five laws from the go-giver and those laws were already in play.

The five laws are the laws of value, compensation, influence, authenticity and receptivity and all five laws work in conjunction with each other.  When all five of these are used in conjunction it makes it possible for people to achieve their goals.

The Go-Giver by Bob Burg

The Go-Giver by Bob Burg

The first law of success is to give more value than what you take in payment.  In business, it’s important to focus on the other person.

The second law says that the more people we add these values to then the more we will receive in return.  As you add more value to more and more people you will have more people willing to spread the word about you and your business.  Our value comes from how many people we can add value to.  Not only do we need to provide great value, we also need to provide that service to as many people as we can.

The third law is the law of influence that says your influence is determined by how abundantly you put other people’s best interest first.  The best leaders see how they can place other people’s interest first and if they can do that they will become more successful.  To the degree you’re able to help others the more likely people will be willing to help you.

The law of authenticity shows how willing you are able to help yourself.  All the sales skills, and technical skills are very important, but those skills are not valuable if you don’t show up as yourself.  When people see there real you, they become attracted to you and they respect you and they like people who walk in their own integrity.  One key in authenticity is being confident enough to do so when we understand the value that we bring to others.  Market value are skills, traits and values that you bring to the marketplace.  It’s important to have someone that is removed enough from the situation who can see who the forest is from the trees.

The fifth law is the law of receptivity.  You have to be willing to receive as much as you are willing to give in order to be successful.  Giving and receiving work in tandem with each other.  The key is not giving or receiving, the key is to focus on the giving and allow the receiving.  If you can’t receive the little things, then you can’t receive the big things.

Bob says that if you follow those five laws, you’re guaranteed to succeed.

A lot of people think that selling is taking advantage of others or trying to convince people of what they don’t want or need.  Selling is actually about helping people get what they want or need.  When you shift your focus from an I focus to others you will see a return.

Engaging Discussion Questions:

  • How do you know when you’re being your authentic self?
  • What do you think of the five laws Bob presented during the interview?
  • Are you a Go-Giver? Why or why not?

Links to Great Stuff:

Bob Burg – “Bob Burg shares information on topics vital to the success of today’s businessperson. He speaks for corporations and associations internationally, including fortune 500 companies, franchises, and numerous direct sales organizations.”

The Go-Giver – “The Go-Giver tells the story of an ambitious young man named Joe who yearns for success. Joe is a true go-getter, though sometimes he feels as if the harder and faster he works, the further away his goals seem to be. And so one day, desperate to land a key sale at the end of a bad quarter, he seeks advice from the enigmatic Pindar, a legendary consultant referred to by his many devotees simply as the Chairman.”

T. Harv Eker – “Eker is the author of the best-selling books, Secrets of the Millionaire Mind and SpeedWealth. He has also developed several highly-acclaimed courses such as The Millionaire Mind Intensive, Life Directions, Wizard Training and Train the Trainer. He is also the producer and trainer of the world-famous Enlightened Warrior Training.”

Success Quotes:

  • “Success is the progressive realization of a worthwhile dream or goal.” from Nightengale
  • “Success is a feeling of piece of mind and genuine happiness based on having done ones best in living up to their potential.”
  • From Sean Woodruff “A great salesperson matches the benefits their product or service with the wants, needs and desires of the prospect.”
  • “When you’re selling you’re giving time, attention, council, education, empathy and ultimately, great value.”
  • “When you’re selling, you’re literally giving.”
  • “One mistake people make . . . is thinking that giving and receiving are opposite concepts.”
  • “The key to authentic giving is to stay open to receiving. 
  • “Being authentic means that we are congruent.”
  • About Gandhi “Integrity is when everything you think, feel, say and do are in alignment.”
  • “The golden rule of business says that all things being equal people will do business with and refer business to those people they know, like and trust.”
  • “The money you receive is a direct result of the value you provide.”
  • “Money is an echo of value.”
  • “The first law of value says your true worth is determined by how much you give in value than you take in payment.”
  • “A go-taker is somebody who feels entitled to take, take, take without having added value to the person, to the process and to the situation.”
  • “We want to take the focus off ourselves and move from an I focus to an other focus.”

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Episode 21: Networking Secrets for Entrepreneurs | Esther Kiss from EstherKiss.com

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Esther Kiss helps entrepreneurs build better businesses.  She considers herself to be a mentor and has a lot of advice for entrepreneurs on how they can build their business, reach more customers and make more money.  The key to getting what you want, explains Esther, is giving yourself to others.  By helping others you will receive benefits and, in turn, become successful

Esther Kiss

Esther Kiss

Thank you for visiting the Defining Success Podcast.  Please download, subscribe and rate our podcast on iTunes – https://itunes.apple.com/us/podcast/defining-success-podcast/id619459909 Thanks for listening!

Recap

Esther Kiss, from EstherKiss.com, mentors entrepreneurs.  She helps experts and service providers generate a steady flow of ideal clients and helps to convert leads more effectively than ever before.  In short, she will show you how to get more clients and make more money in your business.

Esther has an extensive background in business.  She grew up in a small family that had a lot of investments in hotels, real estate, and trading and shipping companies.  Esther lost a lot of her investments in the stock market and so she started her own business to teach others how to speak Hungarian.  She was able to package her business in a way to have only the people who are very committed and had enough time to learn Hungarian.  She was able to get them pre-paid and paying triple the market value.

She then realized that her expertise would be perfect in a business coaching context.

Esther than got a job at the Beverly Hills Lingual Institute to show that she has some credibility in the industry.  It gave her the credentials to show that she could do it.  She reached out to her circle to ask if people knew anyone who was interested in learning Hungarian and her business blossomed from there.

In the interview, Esther provides lots of valuable tips on time management for entrepreneurs.  She encourages all of you to write down what you do on a daily basis literally to the minute because in order to manage your time effectively, you need to know where you’re spending your time.  Do the highest revenue generating activities and then you will be better at time management.  You should divide your time into three categories:  flex time is devoted towards the day-to-day operations of your business, focus time is focused on long-term projects like your marketing campaigns and the third is your free time which is the rest of your life.

If you want to do a better job at networking, see who the decision makers are at a company and see who they know.  If you know someone who might be connected to someone you’re trying to get a hold of then reach out to that person and see if they can connect you.  Another great tool entrepreneurs can use when networking is to be a giver, because people will think you’re a nice guy.

Esther says there are a variety of different ways to figure out who the decision makers are and there’s a lot of different tools to figure out who those decision makers are.  Facebook, LinkedIn, Google+ are great tools to figure out who the decision makers are, but you can also view the website or get access to information online about who you’re trying to reach.

Many entrepreneurs struggle because they are able to make a certain amount of income but they are never able to cross the hump to live a more comfortable lifestyle.  Esther helps entrepreneurs by delving into their business to find ways to make their business more efficient and reach out to others for a higher potential profit.

Many business owners go for low income sales and focus on volume, but Esther recommends entrepreneurs target the customers that are willing to invest more and more often.

Esther Kiss at the Emmy's

Esther Kiss at the Emmy’s

Most entrepreneurs make the mistake of trying to be like everyone else while they think they are making themself unique.  If you’re doing what everyone else is doing, you’re getting followers, but it doesn’t necessarily mean your making money.  Esther recommends having a system that works and that when you turn it on you know you’ll be able to get customers.

Esther considers herself to be a business mentor.  Coaching typically involves spending a lot of time with a person to help them come to their own conclusions.  Esther than gives entrepreneurs shortcuts to come to their own conclusions.

Esther considers herself to be very logical and analytical.  She focuses much more on results and numbers and she tries to help find her business produce results.  Esther is also very strong at connecting with others.

Willpower is an app that will not let you go onto certain websites for a particular amount of time.  These external tools can help, but it really comes to your own willpower that will determine your success.

Spend an hour a day looking for referral or promotional partners.  If you’re a marketing coach you would be interested in working with a website designer or a PR Director.

If you’re not able to say exactly what they are interested in you will not be successful in business.

Engaging Discussion Questions:

  • How important do you think giving is in business?
  • What traits do you look for in a business coach?
  • How do you network?

Links to Great Stuff:

  • EstherKiss.com – “Esther loves teaching her creative business & marketing strategies, mentoring entrepreneurs to help them get more high paying clients.”
  • Beverly Hills Lingual Institute – “The Beverly Hills Lingual Institute is your best choice for learning a language in Los Angeles and Orange County.  Offering language classes in over 25 languages with the most comprehensive schedule of classes available, we are Southern California’s Premier Language School.”

Success Quotes:

  • “Success is having the confidence and ability to building what you want from scratch.”
  • “If you come from a place of wanting to help and serve rather than selling something to them . . . you build more confidence and leads because every person will have a great experience.”
  • “Tune in to the core desire of your ideal client, pinpoint it and speak to their highest need.”
  • “Entrepreneurs are usually very excited and energetic in trying new things.”
  • “Most entrepreneurs have entrepreneurial ADD where they start a million projects and none of them get finished.”
  • “Be very clear about the results you can get for people.”

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Episode 20: The Importance of Youth in Golf and in Business | Jay Miller from Golf Card International

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Jay Miller Golf

Jay Miller Golf

Jay Miller loves the game of golf.  He’s passionate and has great ideas on how to grow the game for the future.  A big push Jay says that needs to be made in golf is to encourage more young people to take up the game.  By giving youth golfers more opportunities, Jay says, we can help grow the game. Attracting the youth is also valuable in business because in order to maintain the longevity of a business you have to be willing to attract younger generations that will one day fill the role of different age groups.  By learning how to build a business focusing on the youth, we can help build better businesses overall.

Recap:

Jay Miller was the past President of the California Golf Course Owner’s Association, Founder and past-CEO of one of the most successful non-profit golf foundations in America,past General Manager of the National Golf Course of the Year, Golfer’s Association’s “Man of the Year” and is currently the Director of Business Development for Golf Card International and Fairway Rewards.

Jay got started in golf at Edgewood Country Club when his parents let him hit his first shot at a young age and knocked it close.  His parents immediately got him a set of clubs and got in touch with some golf teaching professionals who taught him the game.  He eventually gave up all the other sports he played to become a golfer.  He started working at a local course and he went to Purdue University on a golf scholarship where they won the Big 10 Championship in his senior year.

Jay tried to become a professional golfer but realized he wasn’t good enough to make it and so he quit playing professionally but started his own business.  The man who sponsored him on tour owned the largest manufacturing facility of plaques and he jumped into the business.  The first year he did the Betty Ford Center in Palm Springs and got to play golf with Gerald Ford.  Betty Ford went on Good Morning America where she talked about Jay and his business which gave his beginning company a huge boost.

He was doing donor recognition wall displays across the country and offered a bunch of new products until 2001.  He was playing 160 rounds of golf.  In 1986 he had a dream about changing children’s lives and he wrote a 72 page thesis on how to grow the game.  A good, wealthy friend of Jay took him golfing and asked Jay what he would do with money if his friend were willing to give it to him and Jay said he would start an organization to teach young people the game of golf.  A couple years later his friend gave him $3 million dollars to start Jay’s project.

His wife named the project “Get a Grip.”  Get a Grip on your life, education, the golf club and the Lord.”  They were named three-times the National Junior Golf Education Foundation of America.  They had one location called Cresta Verde Golf Club in Corona California.  They built an education center at Hidden Valley Golf Club.

Jay took over Hidden Valley Golf Club in 2007 and became the National Golf Course of the Year in 2011.  Jay went down to Florida where he managed a few clubs and did some consulting for other golf courses.

Golf Jay Miller

Golf Jay Miller

Jay is addicted to the game of golf and has probably played over 16,000 rounds of golf at 700 golf courses.  He got hooked on hitting the cool shots.  He loves the camaraderie  the fellowship, and talking smack with your buddies.

His purpose is working in a program called Mulligan, connecting golfers to God.  The famous Wally Armstrong, Jim Hiskey who invented Bible study on the PGA Tour.  He loves helping golfers enjoy the game and grow the game.

Jay says we’re losing 100,000 golfers a year meaning that more people are quitting the game than are starting the game.  In 1957, 88.6% of all children had a father at home.  In 2007, 44.4% of the children born had a father at home.  Around 90% of the golfers were introduced to the game by their father or by a sibling of their fathers.

Single mothers don’t have the time, energy or resources to introduce their children to the game.  Some parents are spending $20,000 a summer in an effort to get their children a golfing scholarship.

According to Jay, $100 million has been spent on the First Tee Program which offers money to inner city youth to take up the game and the program is failing.  Because many inner city youth do not go on to college and therefore can not afford to pay for golf at a later age.  Jay suggests we raise $10 million a year to get students started playing the game in preschool.  They get preschool teachers to learn how to teach golf and the instructors can teach preschool teachers in around 5 hours.

If you love golf then you should introduce others to the game.  Donate clubs and balls to juniors.  Glen Ivy in south Corona gave Jay close to 12,000 golf balls to give to young players.  Jay encourages golf courses to give youth the opportunity to play the game in any way they can.  If all golfers could have a philanthropic attitude we can all help grow the game.

I interviewed 1,500 real golfers and I found out that 68 to 78% of golfers don’t have a handicap.

Jay has gotten to play with two U.S. Presidents, many celebrities, many professional golfers at hundreds of courses.  Jay feels he was created to change childrens lives through the game.  He wants to improve their game, make them feel important and give them a product that was a good value for their money.

The top golf stories Jay ever had was when he played golf with Keith Jackson and Frank Boyles, Bob, the friend who funded the get a grip foundation on a golf trip.  They spent four days at Augusta National and and Shoal Creek. The opportunity Jay had to spend the trip with two legends in the game of football was one of Jay’s most memorable golfing stories.

Engaging Discussion Questions:

  • How can we help grow the game of golf?
  • How would you get more people to play golf?

Links to Great Stuff:

  • California Golf Course Owner’s Association – “The California Golf Course Owners Association (CGCOA) is dedicated to the stimulation of market growth for California’s golf course industry. We promote collaborative advertising and promotional advertising programs encouraging more rounds of golf throughout California.”
  • Golf Card International – “Golf Card International was founded in 1974 with a simple idea: find a way to help golfers save money on the high cost of green fees. To do this, we formed a club for avid golfers and built a network of affiliated golf courses that would provide savings to our members. After 38 years, our membership is still strong, and Golf Card is now accepted at nearly 3,000  courses in the U.S., Canada, and the Caribbean.”
  • Fairway Rewards – “Fairway Rewards is a venture–funded startup now located in Sonora, California. For eight years, we’ve strived to provide innovative customer loyalty, incentive marketing, and media solutions for golf courses.”
  • The Mulligan Golf Club – The “Mulligan Golf Club” is a metaphor that describes the largest golf club membership in the world (golfers who have been invited to follow Jesus!)
  • The Golf Club at Glen Ivy – “Glen Ivy Golf Club is a unique golf experience, with scenic views and creativley placed fairways, tees and greens.”
  • PGA Tour – “The PGA TOUR is a tax-exempt membership organization of professional golfers. The mission of the PGA TOUR is to expand domestically and internationally to substantially increase player financial benefits while maintaining its commitment to the integrity of the game. The PGA TOUR events are also committed to generating revenue for charitable causes in their communities.”
  • Wally Armstrong – “Wally Armstrong competed in more than 300 PGA Tour events, including  numerous US & British Opens, Masters, PGA and Tournament Player’s  Championships. In his first Master’s tournament, Wally finished fifth,  setting a rookie scoring record of eight under par at Augusta. He is a  Lifetime Member of the PGA Tour and holds a Bachelor’s and Master’s  Degree in Education from the University of Florida, where he also  achieved All-American Honors in Golf.”
  • Augusta National – Home of the Master Golf Tournament located in Augusta, Georgia.
  • The Esteban Toledo Family Foundation –  “For fifteen years it has been my dream to establish a Giving Foundation that will put efforts into helping children around the world, and I am proud to announce that my dream has become a reality. With the assistance of my family, friends, fans, and supporters, I am proud to introduce The Esteban Toledo Family Foundation.  A foundation focused on helping others, especially children. Our purpose is to supply basic needs such as shelter, clothing, food, education, love, and an introduction to the Lord.”

Success Quotes:

  • “Success is using your blessings and your purpose.”
  • “You show me somebody that wakes up in the morning with a purpose and can’t wait to go to work no matter what they do.”
  • “Women golfers on average play faster than men ever dreamed about playing.”
  • “If you don’t have four hours three to four times a month to enjoy a game of golf with your friends than your life is not balanced.”
  • “The father is a key component to introducing your children to golf.”
  • “You hit one shot equivalent to somebody on T.V.”

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